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Airsoft Guns Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
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Report Overview
The global airsoft guns market was valued at USD 1.09 billion in 2022 and is expected to grow at a CAGR of 8.9% from 2023 to 2030. The increasing number of shooting and outdoor sports activities, as well as the growing demand for realistic battlefield simulations, is driving the growth of the global airsoft guns market. The rising popularity of airsoft guns among children and adolescents has also been a major growth driver. Furthermore, the increasing availability of airsoft guns in stores and online is also boosting the market’s growth.
The airsoft guns market is segmented by product type, which includes spring-powered guns, electric guns, and gas-powered guns. The electric guns segment is expected to be the largest and fastest-growing segment over the forecast period due to their ability to fire multiple rounds per second. With the emergence of innovative battery-powered guns, the segment is expected to grow further.
The global airsoft guns market is further segmented by application, which includes sports and recreational activities and military training and simulation. The recreational activities segment is expected to dominate the market over the forecast period due to the increasing popularity of airsoft guns among children and adolescents. Additionally, the rising number of shooting and outdoor sports activities is also driving the demand for airsoft guns in this segment.
The increasing trend of customization of airsoft guns is expected to provide opportunities for market growth. Customizing airsoft guns, such as adding scopes, tactical lights, flashlights, and other components, is becoming increasingly popular among airsoft enthusiasts. Furthermore, the availability of a wide range of airsoft guns and accessories at various price points is boosting the demand for these products.
The increasing usage of airsoft guns for military training and simulation is expected to drive the demand for airsoft guns in the coming years. Although airsoft guns have been used in military training for a long time, their usage has increased significantly in recent years due to their cost-effectiveness, accuracy, and realism. Additionally, the rising demand for virtual training for military personnel is expected to further fuel the growth of the airsoft guns market.
Product Insights
The electric airsoft guns segment led the market and accounted for a share of over 34.3% in 2019. The electric airsoft guns are powered by rechargeable batteries, including NiCd, NiMH, and Li-Po, which generate velocity of over 6mm per second. Electric airsoft guns are considered to be the best choice for beginners as they are easy to use and require minimal maintenance. The increasing trend of airsoft sports and the growing popularity of organized airsoft events are major factors driving the demand for electric airsoft guns.
The CO2 airsoft guns segment is anticipated to expand at the fastest CAGR of 7.1% over the forecast period. This type of airsoft gun is powered by a 12g CO2 cartridge and is capable of firing up to 350 fps, while electric airsoft guns can fire up to 400 fps. The CO2 airsoft guns are the most powerful type of airsoft gun and are popular among professional players. In addition, the availability of CO2-powered airsoft guns in a wide range of sizes and shapes is another factor driving the growth of the market.
Distribution Channel Insights
The physical stores segment captured the major share of over 58.2% in 2022. Airsoft guns are primarily sold through physical stores such as sporting goods stores, hobby shops, and gun stores. These stores offer a wide range of airsoft guns and accessories, allowing customers to choose from a variety of options. The brick-and-mortar stores also offer personalized service, providing customers with the opportunity to try out the guns before purchasing them.
The online segment is anticipated to expand at the highest CAGR of 8.7% over the forecast period. The growth is mainly driven by the increasing availability of airsoft guns on various e-commerce platforms. Many companies are utilizing e-commerce websites to promote their products and increase their reach. For instance, in April 2021, Evike.com, an online retailer of airsoft guns, announced the launch of a new website. This website will offer an extensive range of airsoft guns and accessories. Additionally, the website will provide customers with detailed product information and reviews, allowing them to make informed purchasing decisions.
Type Insights
The spring-powered airsoft guns segment accounted for the largest revenue share of 66.1% in 2022. Spring-powered guns are cost-effective and do not require external power sources like batteries or gas to operate. This makes them the first choice among buyers, especially in developing regions, where the affordability of products is an important factor in purchase decisions. In addition, the increasing focus of governments to promote sports activities and the ease of availability of these guns have increased their popularity.
The electric airsoft guns segment is expected to expand at the highest CAGR of 10.1% during the forecast period. The increasing popularity of airsoft games and rising disposable income of consumers in developing countries, such as India and China, are fueling the growth of the electric airsoft guns market. In addition, the increasing availability of technologically advanced electric airsoft guns with features such as high speed, accuracy, and long-range shooting capabilities is expected to drive the market. For instance, Umarex Gauntlet PCP air rifle is a high-end electric airsoft gun with a velocity of up to 1000 FPS and an accuracy of up to 1 MOA.
Regional Insights
Asia Pacific dominated the market and accounted for the largest revenue share of over 37.6% in 2022. Factors such as the growing popularity of airsoft guns among young adults, an increase in disposable income, and the popularity of airsoft gun tournaments in the region are driving the growth of the market in the region. Moreover, the introduction of technologically advanced airsoft guns such as battery-powered and electric models is further expected to boost the growth of the market. For instance, in April 2021, the company Tokyo Marui launched its latest M4A1 electric gun in Japan.
Europe is expected to witness the second-fastest growth in the coming years. Factors such as the rising number of airsoft gun clubs and the increasing popularity of airsoft gun tournaments in the region are expected to drive the growth of the market. Moreover, countries such as the UK, Germany, and France have implemented stringent regulations on the trade of airsoft guns, which is further expected to drive the growth of the market. For instance, in April 2022, the UK government launched a new law for airsoft guns that requires players to have an airsoft license in order to purchase airsoft guns.
Financial Projections
In this part of the airsoft guns products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your airsoft guns products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for an airsoft guns products business comes from sales and revenue generated from the online store, wholesale sales, and retail sales. Here you will find a list with a description of each of them and other possible sources of profit such as sponsorship and advertising.
Projecting Expenses
In this section, all the regular expenses related to keeping the airsoft guns products business running will be described. The list of operating expenses includes expenses related to manufacturing, shipping, advertising and marketing, website hosting, wages and salaries, rent, insurance policies, and others.
Key companies & market share insights
Some of the key companies operating in the airsoft guns market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In May 2022, Tokyo Marui Co. Ltd. launched the M45A1 gas blowback pistol, featuring an alloy frame and a 25 round magazine.
– In October 2022, KWA Airsoft launched the AT PTP Series, designed to offer durability and performance.
– In June 2022, Elite Force Airsoft launched the FN Herstal Series, designed to provide a realistic feel and experience.
Some of the prominent players in the airsoft guns market include:
– Tokyo Marui Co. Ltd.
– KWA Airsoft
– Elite Force Airsoft
– Umarex USA, Inc.
– G&G Armament
– VFC Airsoft
– Classic Army
– ICS Airsoft
– AGM Global Vision
– ASG Dan Wesson
Global Fitness Ball Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global airsoft guns products market based on product type, application, distribution channel, and region:
1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)
– Automatic Electric Guns
– Gas-Powered Guns
– Spring-Powered Guns
– Others
2. Application Outlook (Revenue, USD Million, 2017 – 2030)
– Recreational
– Professional
3. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Online
– Retail Stores
– Others
4. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the Major Driving Factors for the Airsoft Guns Market?
[A]: The increasing demand for airsoft guns as recreational equipment, the popularity of airsoft games among sports enthusiasts, and the rising participation of individuals in shooting sports are some of the major drivers of the global airsoft guns market. Additionally, the increasing disposable income, the availability of technologically advanced products, and the rising popularity of airsoft guns in military training are some of the other factors driving the market.
[Q]: Who are the Key Players in the Airsoft Guns Market?
[A]: Some of the key players in the airsoft guns market include G&G Armament, Tokyo Marui Co. Ltd., King Arms, WELL, KJ Works, Umarex, and KWA.
[Q]: What are the Future Trends in the Airsoft Guns Market?
[A]: The future trend of the airsoft guns market is expected to be driven by the development of new technologies, such as the use of 3D printing and the integration of airsoft guns with drones for military training. Additionally, the increasing demand for technologically advanced airsoft guns is expected to fuel market growth.
[Q]: Which Region Offers the Largest Opportunity for Sales of Airsoft Guns?
[A]: Asia Pacific is projected to be the most lucrative region in the global airsoft guns market, with an absolute dollar opportunity of $10 B (USD). This growth is mainly attributed to the increasing demand for airsoft guns in countries such as China and India.
[Q]: What are the Major Challenges Facing the Airsoft Guns Market?
[A]: Some of the major challenges facing the airsoft guns market include the stringent regulations imposed by governments and the cost of airsoft guns. Additionally, the lack of awareness about airsoft guns in some regions is also hindering the growth of the market.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
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