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Body Firming Creams Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
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Report Overview
The global body firming creams market was valued at USD 5.2 billion in 2022 and is projected to expand at a CAGR of 8.0% from 2023 to 2030. Body firming creams are products that are used to reduce the appearance of wrinkles and fine lines. These products are formulated with ingredients that help to firm and tone the skin, reduce wrinkles and deep lines, and increase elasticity. The increasing availability of these products in the market has been driving their demand.
Moreover, the growing awareness of skin care products among consumers has been instrumental in driving the growth of the global body firming creams market. The rise in the trend of consumer preference toward natural or organic body care products has been driving the growth of the natural and organic body firming creams market. For instance, in August 2021, Tata Harper launched a body firming cream that is formulated with natural ingredients, such as caffeine, which helps to reduce the appearance of wrinkles and fine lines.
Furthermore, the rise in the awareness about the adverse effects of chemicals in skin care products has been driving the demand for body firming creams. Consumers are now more aware of the side effects of chemical-based products and are looking for natural and organic products. This has been driving the demand for organic body firming creams. For instance, in April 2021, Surya launched a natural body firming cream that is formulated with natural ingredients and is free of parabens, sulfates, and silicone.
In addition, the increasing demand for body firming creams among male consumers is also driving the growth of the market. The rise in the trend of metrosexuality has been driving the demand for body firming creams among men. The increasing awareness about the importance of skin care among men is also driving the growth of the market. For instance, in May 2021, Nivea launched a men’s body firming cream that is formulated with aloe vera, caffeine, and vitamin E to help reduce the appearance of wrinkles and fine lines.
The increasing number of product launches to cater to the growing product demand from customers is expected to further support the growth of the market. For instance, in June 2021, Neutrogena launched a body firming cream that is formulated with retinol and vitamin E to help reduce the appearance of wrinkles, fine lines, and sagging skin. The company further claims that the product is dermatologist tested and can help to visibly improve skin firmness and elasticity in just two weeks.
Product Insights
The body firming creams segment led the market and accounted for a share of around 30.9% in 2022. Increasing awareness regarding body firming creams among consumers globally has been driving the demand for these products over the years. According to an article published by Nourish Organic in 2019, body firming creams have become popular among men and women alike, which is driving the demand for these creams. Furthermore, macro-level factors such as rising disposable income among consumers and mushrooming growth of distribution channels are bolstering the demand for body firming creams worldwide.
The anti-aging creams segment is anticipated to expand at the fastest CAGR of 7.3% over the forecast period. Growing adoption of organic anti-aging creams, rising trends for beauty and youthfulness, and the emergence of various anti-aging brands are some of the key factors driving the anti-aging cream market growth revenue. According to an article published by the National Institutes of Health, in 2019, 56% of people said they were using anti-aging creams to reduce wrinkles and fine lines. In addition, increasing fashion trends and beauty awareness among individuals is another factor driving the growth of the market.
Distribution Channel Insights
The supermarkets and hypermarkets segment is anticipated to hold the largest market share of over 46.3% in 2022. The growth of the segment is mainly driven by the increasing consumer preference for supermarkets & hypermarkets as the primary source to purchase beauty and personal care products. According to a study by BeautyMatter.com in 2020, people prefer to buy body firming creams from supermarkets and hypermarkets as they can touch & feel the products before buying. These establishments also provide a wide range of products and assist customers in making quick purchasing decisions for the required body firming cream.
The online segment is anticipated to expand at the highest CAGR of 11.2% over the forecast period. The rapid growth of the online retail industry has provided an impetus to the body firming creams market. Companies have launched online websites and shopping apps to increase their brand visibility among consumers. For instance, in April 2021, BeautyMatter.com launched a dedicated online retail platform for body firming creams. The website offers a wide range of body firming creams from trusted brands and also provides expert advice and opinions on choosing the best product.
Type Insights
The mass segment accounted for the largest revenue share of 72.3% in the year 2022. The mass body firming cream products are available at lower prices and have a wide distribution than premium products. This has made them highly popular among the mass population, particularly in the developing countries. This segment is expected to grow at a moderate CAGR over the forecast period. The various mass body firming creams are enriched with natural ingredients such as Shea Butter, Aloe Vera, and Coconut Oil. For instance, in October 2020, Nivea, a brand of Beiersdorf, launched a body firming cream enriched with natural ingredients.
The premium segment is anticipated to expand at the highest CAGR of 10.5% over the forecast period. The growing demand for natural and organic products, along with the increased disposable income, is expected to lead to the growth of this segment. The premium body firming creams are expensive as compared to the mass segment and contain higher quality ingredients such as Retinol, Hyaluronic Acid, and Peptides. For instance, in August 2020, L’Oreal Groupe launched its premium body firming cream under the brand name of L’Oreal Paris Revitalift Laser X3, which contains Retinol to reduce wrinkles and firm the skin.
Regional Insights
Europe accounted for the largest revenue share of over 37.3% in 2022. The presence of several established players, such as L’Oréal, Unilever, and Shiseido, offering a wide range of body firming creams is one of the major factors driving the growth of the market in the region. Additionally, the increasing demand for natural and organic body firming creams is further driving the growth of the market in the region.
The Asia Pacific is estimated to witness the fastest growth over the forecast period. Increasing awareness of the benefits of body firming creams, such as its anti-aging and skin tightening properties, is expected to drive the growth of the market in the region. Additionally, the growing demand for innovative and high-quality body firming creams is further driving the growth of the market in the region. For instance, in April 2022, Shiseido launched the Bio-Performance LiftDynamic Cream, a body firming cream with an advanced polymeric matrix to improve skin elasticity.
Financial Projections
In this part of the body firming creams products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your body firming creams products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a body firming creams products business comes from direct sales of the product, wholesale distribution, and retail store sales. Here you will find a list with a description of each of them and other possible sources of profit such as online sales, private label sales, and international distribution.
Projecting Expenses
In this section, all the regular expenses related to keeping the body firming creams products business running will be described. The list of operating expenses includes product packaging and labeling, advertising, product development and testing, shipping and handling, wages, rent, utilities, insurance policies, taxes, and others.
Key companies & market share insights
Some of the key companies operating in the body firming creams market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In July 2022, Jo Malone London launched a body firming cream, the product is made with natural ingredients that help to firm and tone the skin.
– In August 2022, Kiehl’s launched a new body firming cream that helps to reduce the appearance of wrinkles and fine lines.
– In September 2022, Clarins launched their Cellulite Control Body Firming Cream that helps to reduce the appearance of cellulite and give a more even skin tone.
Some of the prominent players in the body firming creams market include:
– L’Oréal SA
– Unilever
– Procter & Gamble Co.
– Beiersdorf AG
– Clarins
– Shiseido Co., Ltd.
– Kiehl’s
– Nivea
– Jo Malone London
– The Body Shop
Global Body Firming Creams Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global body firming creams products market based on product, type, end user, distribution channel, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Lotion
– Creams
– Serums
– Gels
– Others
2. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Natural
– Organic
– Synthetic
3. End User Outlook (Revenue, USD Million, 2017 – 2030)
– Men
– Women
4. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
5. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the key drivers of the body firming creams market?
[A]: The global body firming creams market is driven by the rise in consumer awareness regarding skin health, a shift in consumer preferences towards natural ingredients, and the increasing use of body firming creams by men. Other factors include the growing demand for anti-aging products, increasing disposable incomes, and the availability of a wide range of products in the market.
[Q]: Who are the major players in the body firming creams market?
[A]: The major players in the body firming creams market include L’Oréal SA, Unilever PLC, Estée Lauder Companies Inc., Shiseido Company Ltd., Beiersdorf AG, Johnson & Johnson Consumer Inc., Procter & Gamble Co., and Revlon Inc.
[Q]: What is the market potential for body firming creams?
[A]: The body firming creams market is expected to witness a steady growth rate over the forecast period. The market is estimated to reach USD 18.4 billion by 2026, registering a CAGR of 4.5%.
[Q]: What are the factors restraining the growth of the body firming creams market?
[A]: The body firming creams market is restrained by the high cost of body firming creams, the presence of counterfeit products in the market, and the availability of substitute products such as anti-aging creams and body lotions.
[Q]: What is the regional outlook of the body firming creams market?
[A]: The body firming creams market is segmented into North America, Europe, Asia Pacific, Latin America, and the Middle East and Africa. North America holds the largest share of the market, followed by Europe. Asia Pacific is expected to witness the fastest growth over the forecast period.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
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