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Bubble Food & Beverages Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global bubble food & beverages products market was valued at USD 4.5 billion in 2021 and is projected to expand at a CAGR of 8.2% from 2022 to 2030. The growth of the market is attributed to the increasing demand for bubble beverages from the younger generation. Furthermore, the growing popularity of bubble tea among health-conscious consumers is also driving the market growth. With the rising health consciousness among consumers, several bubble tea brands are launching products with various health benefits like low sugar and low-calorie content, and natural ingredients, such as fruit juices, which is further increasing the market demand.
Furthermore, the rising trend of customization and personalization of bubble beverage drinks is driving the demand for bubble food & beverages products. Bubble tea stores are offering a wide array of customization options, such as different types of flavors, sweetness levels, and toppings. For instance, in April 2021, Gong Cha launched a new bubble tea shop in Japan with various customization options. This new store allows customers to customize their bubble tea drinks based on their individual preferences.
The rising number of bubble tea shops is expected to drive the market growth. Bubble tea shops are popping up in major cities, and some brands are even expanding their reach to international markets. For instance, in June 2021, the Taiwanese bubble tea chain, Tiger Sugar, opened its first store in Toronto, Canada. In addition, bubble tea shops are also increasing their presence on social media platforms to attract more customers. This is further anticipated to drive the market growth in the near future.
Moreover, the growing focus of market participants on product innovations is expected to augment the market growth. For instance, in March 2021, Starbucks launched a new line of tea-based drinks called Starbucks Teavana Tea Infusions. The new drinks are made with a special type of tea, called bubbles tea, which is believed to have several health benefits. Furthermore, the increasing demand for dairy-free and plant-based bubble tea is also driving the market growth. For instance, in February 2021, the bubble tea chain, Chatime, launched a new range of plant-based bubble tea drinks made with a combination of coconut milk and almond milk.
Product Insights
The bubble food & beverage segment accounted for a significant share of the global market in 2022. The rising awareness among consumers about healthy food and beverages, such as bubble tea, has been driving the demand for bubble food & beverage products over the years. According to an article published by BubbleTeaology, in April 2020, bubble tea is one of the most popular beverages in the world with millions of fans. Additionally, the rising trend of consuming bubble tea among millennials and Gen Z has been driving the market growth.
The confectionery segment is anticipated to register the fastest CAGR of 8.5% over the forecast period. The increasing demand for bubble foods & beverages among millennials and Gen Z, along with the rising trend of consuming bubble confectioneries as a snack, has been driving the market growth. According to an article published by BubbleTeaology, in April 2020, bubble tea is an ideal snack for millennials and Gen Z which offers both health and taste benefits. Furthermore, rising demand for bubble food & beverages in cafes and restaurants is also driving the growth of the market.
Distribution Channel Insights
The supermarkets and hypermarkets segment accounted for the largest share of over 43.2% in 2021. The increasing consumer preference for buying bubble food & beverage products from supermarkets & hypermarkets is the major factor driving the growth of the segment. Supermarkets and hypermarkets offer a wide range of bubble food & beverage products with a reasonable selection and assist customers in making rapid purchasing decisions for the required product. Furthermore, the availability of discounts and promotional offers at these outlets further boosts the demand for bubble food & beverage products from supermarkets & hypermarkets.
The online segment is projected to expand at the highest CAGR of 11.2% over the forecast period. The increasing penetration of internet and the rising number of e-commerce platforms are significantly contributing to the growth of the segment. Online stores offer a wide range of bubble food & beverages products and provide a convenient shopping experience to customers. Additionally, online stores also offer discounts and promotional offers on bubble food & beverages products, which further boosts the demand for these products.
Type Insights
The bubble food and beverages products market is divided into three segments: bubble tea, bubble juices, and bubble juices. Bubble tea is the most popular segment in the market, accounting for a revenue share of 64.2% in the year 2022. The increasing demand for tea-based beverages, particularly among the millennials and generation Z, is a major factor driving the growth of this segment. Bubble tea is gaining popularity as a lifestyle beverage, as it is now offered in a variety of flavors, such as matcha and honeydew, that are becoming increasingly popular. Moreover, the increasing popularity of bubble tea in countries such as India and China is a key factor driving the growth of this segment.
Bubble juices is the second-largest segment in the market and accounted for a revenue share of 26.1% in the year 2022. The increasing consumer preference for natural ingredients and the resulting demand for bubble juices with natural flavors are some of the key factors driving the growth of this segment. Furthermore, the increasing awareness among consumers regarding the health benefits of bubble juices is also contributing to the growth of this segment.
Bubble water is the smallest segment in the market and accounted for a revenue share of 9.7% in the year 2022. The increasing demand for healthier beverage options among consumers is driving the growth of this segment. The increasing demand for bubble water in countries such as India, China, and Japan is also propelling the growth of this segment. Furthermore, the introduction of new flavors and the availability of bubble water in bottles and cans are also some of the factors driving the growth of this segment.
Regional Insights
Europe is anticipated to be the fastest-growing regional market over the forecast period. This growth can be attributed to the increasing demand for bubble food and beverages products from the region. Rising health consciousness and growing awareness about the health benefits associated with bubble food and beverages are some of the key factors driving the growth of the regional market. Countries such as the UK, Germany, Italy, France, and Spain are the major markets for bubble food and beverages in Europe.
Asia Pacific is expected to hold a significant share of the market during the forecast period. Increasing population, rising disposable income, and changing lifestyles are some of the major factors driving the market growth in the region. Rapid urbanization and rising awareness about bubble food and beverages among the population in the region are expected to further fuel the growth of the market. Countries such as China, Japan, India, and South Korea are the major markets for bubble food and beverages in the region.
Financial Projections
In this part of the Bubble Food & Beverages Products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your Bubble Food & Beverages Products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a Bubble Food & Beverages Products business comes from the sale of products to retailers, wholesalers, restaurants, and e-commerce platforms. Here you will find a list with a description of each of them and other possible sources of profit such as exports, special events, and direct-to-consumer sales.
Projecting Expenses
In this section, all the regular expenses related to keeping the Bubble Food & Beverages Products business running will be described. The list of operating expenses includes ingredients, employee wages, packaging costs, shipping costs, marketing and advertising costs, research & development, and other miscellaneous costs.
Key companies & market share insights
Some of the key companies operating in the bubble food & beverages market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In June 2022, Nestle launched the Bubble Tea range of products, which includes a variety of flavored teas, bubble tea mixes, and syrups.
– In August 2022, Unilever launched the Bubble Tea range of products, which includes a variety of flavored teas, bubble tea mixes, and syrups.
– In October 2022, Coca-Cola launched the Bubble Tea range of products, which includes a variety of flavored teas, bubble tea mixes, and syrups.
Some of the prominent players in the bubble food & beverages market include:
– Nestle
– Unilever
– Coca-Cola
– PepsiCo
– Red Bull GmbH
– Ting Hsin International Group
– Boba Guys
– Teavana
– The Bubble Tea Company
– Gong Cha
Global Bubble Food & Beverages Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global bubble food & beverages products market based on product, distribution channel, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Bubble Tea
– Bubble Coffee
– Bubble Soda
– Bubble Juice
– Others
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the Key Drivers of the Bubble Food & Beverages Market?
[A]: The growth of the Bubble Food & Beverages market is driven by several factors, including an increasing demand for convenience, a growing health-conscious population, and a shift in consumer preferences towards healthier and more natural products. Additionally, rising disposable incomes, increasing urbanization, and a growing number of working women are also driving the market growth.
[Q]: What are the Key Regions in the Bubble Food & Beverages Market?
[A]: The key regions in the Bubble Food & Beverages market are North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America is the largest market for bubble food & beverages due to the presence of a large number of manufacturers in the region and the increasing demand for convenience.
[Q]: What are the Key Products in the Bubble Food & Beverages Market?
[A]: The key products in the Bubble Food & Beverages market include carbonated drinks, energy drinks, flavoured drinks, fruit juices, smoothies, and ready-to-drink tea & coffee. Carbonated drinks are the largest segment in the market and are expected to remain so over the forecast period.
[Q]: What are the Key Trends in the Bubble Food & Beverages Market?
[A]: The key trends in the Bubble Food & Beverages market include the introduction of new, innovative products, the increasing demand for healthier and more natural products, and the increased focus on consumer convenience. Additionally, the growing popularity of ready-to-drink beverages and the increasing demand for organic and vegan products are also driving the market growth.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

Bubble Food & Beverages Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global bubble food & beverages products market was valued at USD 4.5 billion in 2021 and is projected to expand at a CAGR of 8.2% from 2022 to 2030. The growth of the market is attributed to the increasing demand for bubble beverages from the younger generation. Furthermore, the growing popularity of bubble tea among health-conscious consumers is also driving the market growth. With the rising health consciousness among consumers, several bubble tea brands are launching products with various health benefits like low sugar and low-calorie content, and natural ingredients, such as fruit juices, which is further increasing the market demand.
Furthermore, the rising trend of customization and personalization of bubble beverage drinks is driving the demand for bubble food & beverages products. Bubble tea stores are offering a wide array of customization options, such as different types of flavors, sweetness levels, and toppings. For instance, in April 2021, Gong Cha launched a new bubble tea shop in Japan with various customization options. This new store allows customers to customize their bubble tea drinks based on their individual preferences.
The rising number of bubble tea shops is expected to drive the market growth. Bubble tea shops are popping up in major cities, and some brands are even expanding their reach to international markets. For instance, in June 2021, the Taiwanese bubble tea chain, Tiger Sugar, opened its first store in Toronto, Canada. In addition, bubble tea shops are also increasing their presence on social media platforms to attract more customers. This is further anticipated to drive the market growth in the near future.
Moreover, the growing focus of market participants on product innovations is expected to augment the market growth. For instance, in March 2021, Starbucks launched a new line of tea-based drinks called Starbucks Teavana Tea Infusions. The new drinks are made with a special type of tea, called bubbles tea, which is believed to have several health benefits. Furthermore, the increasing demand for dairy-free and plant-based bubble tea is also driving the market growth. For instance, in February 2021, the bubble tea chain, Chatime, launched a new range of plant-based bubble tea drinks made with a combination of coconut milk and almond milk.
Product Insights
The bubble food & beverage segment accounted for a significant share of the global market in 2022. The rising awareness among consumers about healthy food and beverages, such as bubble tea, has been driving the demand for bubble food & beverage products over the years. According to an article published by BubbleTeaology, in April 2020, bubble tea is one of the most popular beverages in the world with millions of fans. Additionally, the rising trend of consuming bubble tea among millennials and Gen Z has been driving the market growth.
The confectionery segment is anticipated to register the fastest CAGR of 8.5% over the forecast period. The increasing demand for bubble foods & beverages among millennials and Gen Z, along with the rising trend of consuming bubble confectioneries as a snack, has been driving the market growth. According to an article published by BubbleTeaology, in April 2020, bubble tea is an ideal snack for millennials and Gen Z which offers both health and taste benefits. Furthermore, rising demand for bubble food & beverages in cafes and restaurants is also driving the growth of the market.
Distribution Channel Insights
The supermarkets and hypermarkets segment accounted for the largest share of over 43.2% in 2021. The increasing consumer preference for buying bubble food & beverage products from supermarkets & hypermarkets is the major factor driving the growth of the segment. Supermarkets and hypermarkets offer a wide range of bubble food & beverage products with a reasonable selection and assist customers in making rapid purchasing decisions for the required product. Furthermore, the availability of discounts and promotional offers at these outlets further boosts the demand for bubble food & beverage products from supermarkets & hypermarkets.
The online segment is projected to expand at the highest CAGR of 11.2% over the forecast period. The increasing penetration of internet and the rising number of e-commerce platforms are significantly contributing to the growth of the segment. Online stores offer a wide range of bubble food & beverages products and provide a convenient shopping experience to customers. Additionally, online stores also offer discounts and promotional offers on bubble food & beverages products, which further boosts the demand for these products.
Type Insights
The bubble food and beverages products market is divided into three segments: bubble tea, bubble juices, and bubble juices. Bubble tea is the most popular segment in the market, accounting for a revenue share of 64.2% in the year 2022. The increasing demand for tea-based beverages, particularly among the millennials and generation Z, is a major factor driving the growth of this segment. Bubble tea is gaining popularity as a lifestyle beverage, as it is now offered in a variety of flavors, such as matcha and honeydew, that are becoming increasingly popular. Moreover, the increasing popularity of bubble tea in countries such as India and China is a key factor driving the growth of this segment.
Bubble juices is the second-largest segment in the market and accounted for a revenue share of 26.1% in the year 2022. The increasing consumer preference for natural ingredients and the resulting demand for bubble juices with natural flavors are some of the key factors driving the growth of this segment. Furthermore, the increasing awareness among consumers regarding the health benefits of bubble juices is also contributing to the growth of this segment.
Bubble water is the smallest segment in the market and accounted for a revenue share of 9.7% in the year 2022. The increasing demand for healthier beverage options among consumers is driving the growth of this segment. The increasing demand for bubble water in countries such as India, China, and Japan is also propelling the growth of this segment. Furthermore, the introduction of new flavors and the availability of bubble water in bottles and cans are also some of the factors driving the growth of this segment.
Regional Insights
Europe is anticipated to be the fastest-growing regional market over the forecast period. This growth can be attributed to the increasing demand for bubble food and beverages products from the region. Rising health consciousness and growing awareness about the health benefits associated with bubble food and beverages are some of the key factors driving the growth of the regional market. Countries such as the UK, Germany, Italy, France, and Spain are the major markets for bubble food and beverages in Europe.
Asia Pacific is expected to hold a significant share of the market during the forecast period. Increasing population, rising disposable income, and changing lifestyles are some of the major factors driving the market growth in the region. Rapid urbanization and rising awareness about bubble food and beverages among the population in the region are expected to further fuel the growth of the market. Countries such as China, Japan, India, and South Korea are the major markets for bubble food and beverages in the region.
Financial Projections
In this part of the Bubble Food & Beverages Products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your Bubble Food & Beverages Products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a Bubble Food & Beverages Products business comes from the sale of products to retailers, wholesalers, restaurants, and e-commerce platforms. Here you will find a list with a description of each of them and other possible sources of profit such as exports, special events, and direct-to-consumer sales.
Projecting Expenses
In this section, all the regular expenses related to keeping the Bubble Food & Beverages Products business running will be described. The list of operating expenses includes ingredients, employee wages, packaging costs, shipping costs, marketing and advertising costs, research & development, and other miscellaneous costs.
Key companies & market share insights
Some of the key companies operating in the bubble food & beverages market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In June 2022, Nestle launched the Bubble Tea range of products, which includes a variety of flavored teas, bubble tea mixes, and syrups.
– In August 2022, Unilever launched the Bubble Tea range of products, which includes a variety of flavored teas, bubble tea mixes, and syrups.
– In October 2022, Coca-Cola launched the Bubble Tea range of products, which includes a variety of flavored teas, bubble tea mixes, and syrups.
Some of the prominent players in the bubble food & beverages market include:
– Nestle
– Unilever
– Coca-Cola
– PepsiCo
– Red Bull GmbH
– Ting Hsin International Group
– Boba Guys
– Teavana
– The Bubble Tea Company
– Gong Cha
Global Bubble Food & Beverages Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global bubble food & beverages products market based on product, distribution channel, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Bubble Tea
– Bubble Coffee
– Bubble Soda
– Bubble Juice
– Others
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

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This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. See for yourself.
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