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Fishing Rods Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global fishing rods products market was valued at USD 6.2 billion in 2022 and is expected to register a CAGR of 4.1% from 2023 to 2030. The rising demand for fishing rods products is attributed to the increasing participation of people in recreational activities such as fishing and the increasing popularity of carp fishing. Furthermore, the increasing disposable income of consumers has enabled them to spend more on recreational activities, which is further propelling the market growth.
In terms of product type, the spinning rods segment is projected to expand at a significant CAGR during the forecast period owing to the increasing popularity of spinning rods among anglers due to their versatility and ease of use. Furthermore, the increasing preference for ultra-lightweight rods is driving the demand for these rods from novice anglers.
The increasing inclination of consumers towards eco-friendly fishing rods is projected to drive the demand for green fishing rods. The increasing use of organic materials such as bamboo, wood, and cork for making these rods is likely to further fuel the demand for these rods in the coming years. Furthermore, the growing awareness about the ill-effects of using synthetic materials is expected to boost the demand for green fishing rods.
The rising demand for fishing rods from emerging markets such as India, China, and Brazil is expected to support the growth of the market. Moreover, the availability of a wide variety of fishing rods that are produced by leading manufacturers is expected to further support the market growth. Furthermore, the growing popularity of online shopping is expected to further propel the market growth.
In terms of distribution channel, the online segment is projected to expand at a significant CAGR during the forecast period. This can be attributed to the increasing usage of e-commerce platforms by consumers and the availability of a wide variety of fishing rods products at attractive prices on these platforms. Furthermore, the presence of numerous online stores offering discounts and offers is further driving the demand for these products.
Product Insights
The spinning rods segment held the largest market share in the fishing rods market in 2019. The increasing popularity of spinning rods among anglers is driving the growth of the segment. The segment is expected to continue its dominance over the forecast period as well. Spinning rods are widely used for fishing in both freshwater and saltwater. The lightweight and easy-to-use feature of spinning rods makes them a preferred choice for anglers. Furthermore, the availability of a wide range of spinning rods from different brands is further aiding the growth of the segment.
The baitcast rods segment is expected to expand at a significant CAGR during the forecast period. Baitcast rods have a higher line capacity and are suitable for catching larger fish. The increasing popularity of baitcasting among anglers is expected to drive the growth of the segment. Moreover, the advent of advanced technologies such as low profile baitcasting reels is further propelling the demand for baitcast rods.
Distribution Channel Insights
The retail stores segment captured the major share of over 43.7% in 2022. The growth of the segment is mainly driven by the rising consumer inclination towards purchasing fishing rods from retail stores. According to a study by the American Sportfishing Association in 2020, anglers prefer to purchase fishing rods from brick-and-mortar stores as they can physically inspect and experience the product before buying it. These stores also provide a wide selection of products and assist customers in making better purchasing decisions for the required product.
The online segment is anticipated to expand at the highest CAGR of 11.4% over the forecast period. The increasing penetration of the internet and growing use of digital technologies for shopping is boosting the growth of the online segment. Moreover, the availability of a wide range of product options and discounts offered by online stores are compelling customers to switch from traditional retail stores to online stores. For instance, in 2020, Amazon had launched a dedicated section for fishing rods to provide customers with a wide selection of fishing rods and other accessories.
Type Insights
The telescopic segment accounted for the largest revenue share of 41.2% in the year 2022. Telescopic rods are lightweight and easily portable, which is driving the demand for this product type. Moreover, increasing demand for recreational fishing activities is propelling the market growth. Moreover, technological advancements in the production process of telescopic rods have resulted in the production of sophisticated rods with enhanced features, such as auto-bait alarm, line counter, and light indicators. These features improve the efficiency of fishing and are likely to drive the demand for telescopic rods in the forecast period.
The spinning segment is expected to expand at the highest CAGR of 5.7% over the forecast period. The increasing popularity of recreational fishing activities is driving the demand for spinning rods. Moreover, increased awareness among consumers about the advantages of spinning rods, such as accuracy and control, is also driving the market. Furthermore, the growing demand for spinning rods for professional fishing is also propelling the market.
Regional Insights
Europe dominated the market and accounted for the largest revenue share of over 40.2% in 2022. The region is a major hub for fishing activities as it has numerous lakes, reservoirs, rivers, and other water bodies, which makes it an ideal destination for fishing. The rising number of recreational fishing activities, such as game fishing and fly fishing, has led to an increase in the demand for fishing rods in the region. Moreover, government initiatives to promote fishing activities, such as the European Fishing Tackle Trade Association, is expected to drive the market growth in the region.
North America is expected to be the second-fastest-growing region. The region is home to some of the well-known manufacturers, such as Shakespeare, St. Croix, and Coincraft, which are actively investing in R&D to produce advanced fishing rods. Moreover, the increasing popularity of recreational fishing activities, such as tournament fishing and surf fishing, is driving the demand for fishing rods in the region. Additionally, the presence of some of the prominent players, such as Bass Pro Shops and Cabela’s, further adds to the growth of the market in the region.
Financial Projections
In this part of the Fishing Rods Products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your Fishing Rods Products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a Fishing Rods Products business comes from the sale of rods, reels, lures and other fishing equipment. Here you will find a list of possible sources of profit such as wholesale and retail sales, licensing fees, online sales, and other related products and services.
Projecting Expenses
In this section, all the regular expenses related to keeping the Fishing Rods Products business running will be described. The list of operating expenses includes wages, maintenance and repairs, utilities, insurance policies, advertising, and others. Additionally, expenses related to purchasing the fishing rods, reels, lures and other fishing accessories will also be taken into account.
Key companies & market share insights
Some of the key companies operating in the fishing rods market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In April 2022, Shimano Inc. launched a new series of fishing rods designed for inshore and offshore fishing applications.
– In July 2022, Abu Garcia launched the Revo Toro Beast, a new series of fishing rods designed for heavy-duty fishing applications.
– In August 2022, Daiwa Corporation launched the Saltiga series of fishing rods designed for saltwater fishing applications.
Some of the prominent players in the fishing rods market include:
– Shimano Inc.
– Daiwa Corporation
– Abu Garcia
– Berkley Fishing
– Ugly Stik
– St. Croix Rods
– Fenwick
– 13 Fishing
– Okuma Fishing Tackle Corporation
– Shakespeare Fishing Tackle
– Daiwa Fishing Tackle Co., Ltd.
Global Fishing Rods Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global fishing rods products market based on product, type, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Spinning Rods
– Spincast Rods
– Casting Rods
– Fly Fishing Rods
2. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Telescopic Fishing Rods
– Portable Fishing Rods
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the Major Drivers of the Global Fishing Rods Market?
[A]: The global fishing rods market is driven by factors such as the increasing demand for recreational fishing and the growing popularity of fishing as an adventure sport. Fishing rods are becoming increasingly more sophisticated and feature-rich in order to meet the needs of the recreational fishing industry. Additionally, the increasing popularity of fishing as a leisure activity is creating more demand for fishing rods.
[Q]: Who are the Major Players in the Fishing Rods Market?
[A]: The major players in the global fishing rods market include Daiwa Corporation, Shimano, Inc., Penn Fishing Tackle Manufacturing Company, Zebco Corporation, Abu Garcia, Berkley Fishing, and Pure Fishing.
[Q]: What is the Potential of Product Innovation?
[A]: Product innovation is one of the key factors driving the growth of the fishing rods market. Companies are introducing new product designs and features to meet the changing needs of consumers. Additionally, manufacturers are offering customizable fishing rods to match the requirements of avid anglers.
[Q]: What are the Key Trends in the Fishing Rods Market?
[A]: The global fishing rods market is characterized by numerous trends such as the emergence of carbon fiber fishing rods, the increasing popularity of telescopic rods, and the increasing adoption of smart fishing rods. Additionally, the rising use of specialized fishing rods for specific fishing techniques is also creating opportunities in the global fishing rods market.
[Q]: What are the Growth Opportunities in the Fishing Rods Market?
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

Fishing Rods Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global fishing rods products market was valued at USD 6.2 billion in 2022 and is expected to register a CAGR of 4.1% from 2023 to 2030. The rising demand for fishing rods products is attributed to the increasing participation of people in recreational activities such as fishing and the increasing popularity of carp fishing. Furthermore, the increasing disposable income of consumers has enabled them to spend more on recreational activities, which is further propelling the market growth.
In terms of product type, the spinning rods segment is projected to expand at a significant CAGR during the forecast period owing to the increasing popularity of spinning rods among anglers due to their versatility and ease of use. Furthermore, the increasing preference for ultra-lightweight rods is driving the demand for these rods from novice anglers.
The increasing inclination of consumers towards eco-friendly fishing rods is projected to drive the demand for green fishing rods. The increasing use of organic materials such as bamboo, wood, and cork for making these rods is likely to further fuel the demand for these rods in the coming years. Furthermore, the growing awareness about the ill-effects of using synthetic materials is expected to boost the demand for green fishing rods.
The rising demand for fishing rods from emerging markets such as India, China, and Brazil is expected to support the growth of the market. Moreover, the availability of a wide variety of fishing rods that are produced by leading manufacturers is expected to further support the market growth. Furthermore, the growing popularity of online shopping is expected to further propel the market growth.
In terms of distribution channel, the online segment is projected to expand at a significant CAGR during the forecast period. This can be attributed to the increasing usage of e-commerce platforms by consumers and the availability of a wide variety of fishing rods products at attractive prices on these platforms. Furthermore, the presence of numerous online stores offering discounts and offers is further driving the demand for these products.
Product Insights
The spinning rods segment held the largest market share in the fishing rods market in 2019. The increasing popularity of spinning rods among anglers is driving the growth of the segment. The segment is expected to continue its dominance over the forecast period as well. Spinning rods are widely used for fishing in both freshwater and saltwater. The lightweight and easy-to-use feature of spinning rods makes them a preferred choice for anglers. Furthermore, the availability of a wide range of spinning rods from different brands is further aiding the growth of the segment.
The baitcast rods segment is expected to expand at a significant CAGR during the forecast period. Baitcast rods have a higher line capacity and are suitable for catching larger fish. The increasing popularity of baitcasting among anglers is expected to drive the growth of the segment. Moreover, the advent of advanced technologies such as low profile baitcasting reels is further propelling the demand for baitcast rods.
Distribution Channel Insights
The retail stores segment captured the major share of over 43.7% in 2022. The growth of the segment is mainly driven by the rising consumer inclination towards purchasing fishing rods from retail stores. According to a study by the American Sportfishing Association in 2020, anglers prefer to purchase fishing rods from brick-and-mortar stores as they can physically inspect and experience the product before buying it. These stores also provide a wide selection of products and assist customers in making better purchasing decisions for the required product.
The online segment is anticipated to expand at the highest CAGR of 11.4% over the forecast period. The increasing penetration of the internet and growing use of digital technologies for shopping is boosting the growth of the online segment. Moreover, the availability of a wide range of product options and discounts offered by online stores are compelling customers to switch from traditional retail stores to online stores. For instance, in 2020, Amazon had launched a dedicated section for fishing rods to provide customers with a wide selection of fishing rods and other accessories.
Type Insights
The telescopic segment accounted for the largest revenue share of 41.2% in the year 2022. Telescopic rods are lightweight and easily portable, which is driving the demand for this product type. Moreover, increasing demand for recreational fishing activities is propelling the market growth. Moreover, technological advancements in the production process of telescopic rods have resulted in the production of sophisticated rods with enhanced features, such as auto-bait alarm, line counter, and light indicators. These features improve the efficiency of fishing and are likely to drive the demand for telescopic rods in the forecast period.
The spinning segment is expected to expand at the highest CAGR of 5.7% over the forecast period. The increasing popularity of recreational fishing activities is driving the demand for spinning rods. Moreover, increased awareness among consumers about the advantages of spinning rods, such as accuracy and control, is also driving the market. Furthermore, the growing demand for spinning rods for professional fishing is also propelling the market.
Regional Insights
Europe dominated the market and accounted for the largest revenue share of over 40.2% in 2022. The region is a major hub for fishing activities as it has numerous lakes, reservoirs, rivers, and other water bodies, which makes it an ideal destination for fishing. The rising number of recreational fishing activities, such as game fishing and fly fishing, has led to an increase in the demand for fishing rods in the region. Moreover, government initiatives to promote fishing activities, such as the European Fishing Tackle Trade Association, is expected to drive the market growth in the region.
North America is expected to be the second-fastest-growing region. The region is home to some of the well-known manufacturers, such as Shakespeare, St. Croix, and Coincraft, which are actively investing in R&D to produce advanced fishing rods. Moreover, the increasing popularity of recreational fishing activities, such as tournament fishing and surf fishing, is driving the demand for fishing rods in the region. Additionally, the presence of some of the prominent players, such as Bass Pro Shops and Cabela’s, further adds to the growth of the market in the region.
Financial Projections
In this part of the Fishing Rods Products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your Fishing Rods Products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a Fishing Rods Products business comes from the sale of rods, reels, lures and other fishing equipment. Here you will find a list of possible sources of profit such as wholesale and retail sales, licensing fees, online sales, and other related products and services.
Projecting Expenses
In this section, all the regular expenses related to keeping the Fishing Rods Products business running will be described. The list of operating expenses includes wages, maintenance and repairs, utilities, insurance policies, advertising, and others. Additionally, expenses related to purchasing the fishing rods, reels, lures and other fishing accessories will also be taken into account.
Key companies & market share insights
Some of the key companies operating in the fishing rods market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In April 2022, Shimano Inc. launched a new series of fishing rods designed for inshore and offshore fishing applications.
– In July 2022, Abu Garcia launched the Revo Toro Beast, a new series of fishing rods designed for heavy-duty fishing applications.
– In August 2022, Daiwa Corporation launched the Saltiga series of fishing rods designed for saltwater fishing applications.
Some of the prominent players in the fishing rods market include:
– Shimano Inc.
– Daiwa Corporation
– Abu Garcia
– Berkley Fishing
– Ugly Stik
– St. Croix Rods
– Fenwick
– 13 Fishing
– Okuma Fishing Tackle Corporation
– Shakespeare Fishing Tackle
– Daiwa Fishing Tackle Co., Ltd.
Global Fishing Rods Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global fishing rods products market based on product, type, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Spinning Rods
– Spincast Rods
– Casting Rods
– Fly Fishing Rods
2. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Telescopic Fishing Rods
– Portable Fishing Rods
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

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This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. See for yourself.
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