The global frozen bakery products market was valued at USD 17.2 billion in 2021 and is projected to expand at a CAGR of 7.0% from 2022 to 2030. Rising consumer inclination toward convenience foods due to the increasing demand for ready-to-eat and easy-to-store food items is driving the demand for frozen bakery products. Moreover, hectic lifestyles and changing consumer habits with rapid urbanization and rising disposable incomes are propelling the market growth.

Furthermore, the growing demand for frozen bakery products with better nutritional value is expected to create lucrative opportunities for the market. For instance, in December 2021, General Mills launched a new range of Ancient Grain Frozen Bakery products, which are free from artificial flavors, colors, and preservatives, and are available in multiple variants, such as cinnamon rolls, multi-grain bagels, and English muffins.

To meet the changing needs of consumers, manufacturers are focusing on product innovations and the introduction of bakery products with longer shelf-life. For instance, in March 2021, Aryzta, a Swiss-Irish food company, launched a new range of frozen bakery products, which offer a shelf-life of up to 18 months. The product line includes a variety of breads, pastries, and other bakery items.

The growing preference for healthy snacks and bakery products is also driving the market growth. Manufacturers are introducing new products with natural ingredients to meet the demands of health-conscious consumers. For instance, in March 2021, The Bakery Cos. launched a new line of frozen bakery products, which are made from 100% natural ingredients. Furthermore, the increasing demand for frozen bakery products from the foodservice sector is expected to be a major source of revenue for the market.

The rising demand from emerging countries, such as India and China, is expected to fuel the growth of the market in the coming years. Furthermore, the increasing demand from the retail sector and the growing popularity of frozen bakery products in developed countries are also expected to support the market growth. For instance, in April 2021, Mondelēz International announced the launch of a new range of frozen bakery products, which are available in multiple flavors, such as Chocolate Brownie & Toffee and Raspberry & White Chocolate.

The breads segment held the largest share in the market in 2022, due to its widespread usage in meals and snacks. The breads segment is expected to witness significant growth over the forecast period, owing to the increasing demand for convenience and on-the-go snacks. Breads are widely used as a base for sandwiches, burgers, and other fast food items and are a widely preferred snack for children. Furthermore, health-conscious consumers are opting for whole-grain and low-calorie breads, which is further propelling the segment growth.

The cakes & pastries segment is expected to expand at the fastest CAGR of 8.3% over the forecast period. Growing demand for convenience foods, increasing availability of different flavors, and increasing demand for eggless cakes & pastries are some of the key factors driving the growth of the segment. Furthermore, rising health awareness and increasing demand for healthy bakery products are some of the other factors driving the segment growth.

The supermarkets and hypermarkets segment accounted for the majority of the market share in 2022. This segment is mainly driven by the rising inclination of consumers towards supermarkets & hypermarkets as the primary source of purchase for frozen bakery products. This is mainly due to the availability of a wide range of products, convenience, and ease of shopping. Moreover, supermarkets and hypermarkets provide discounts and offers on these products, which attract consumers.

The online segment is anticipated to expand at a significant CAGR during the forecast period. The increasing penetration of the internet and the increasing popularity of e-commerce platforms have led to the robust growth of the online segment. The presence of a wide range of products, convenience, discounted prices, and offers on the online platform are the major factors driving the growth of the online segment. In addition, online platforms, such as Amazon and Flipkart, provide customers with an easy and hassle-free shopping experience, which is further fueling the growth of the segment.

The frozen bakery products market is segmented into three categories- Frozen Breads, Frozen Pies, and Other Frozen Bakery Products.

The frozen breads segment accounted for the largest market share in 2021 and is expected to register a CAGR of 5.2% during the forecast period. The increasing demand for convenience food is driving the growth of this segment. The growing number of working women and busy lifestyles has led to an increased demand for pre-packaged food. Moreover, the health and convenience benefits associated with frozen bakery products are driving the market for this segment.

The frozen pies segment is expected to register the highest CAGR of 6.6% during the forecast period. The growing demand for convenient and ready-to-eat food items is driving the growth of this segment. These pies are available in a variety of flavors and are easily available at supermarkets and convenience stores. Moreover, the rising demand for pies in restaurants, bakeries, and hotels is propelling the growth of the frozen pies market.

The other frozen bakery products segment includes frozen cakes, pastries, doughnuts, and cookies. The increasing demand for these products as snacks and desserts is driving the growth of this segment. Furthermore, manufacturers are introducing innovative flavors, textures, and packaging to attract consumers and to increase their market presence.

Europe is expected to dominate the global frozen bakery products market and is expected to account for the largest revenue share of over 32.4% in 2022. This can be attributed to the increasing demand for convenience, easy storage, and extended shelf life of such products. The presence of several prominent players in the region, such as Nestlé, Grupo Bimbo, Barilla, and Aryzta, is also boosting the growth of the market. For instance, in April 2021, Nestlé launched its new frozen bakery products, including frozen dough and pastry products.

Asia Pacific is expected to witness the fastest growth over the forecast period. This can be attributed to the increasing demand for convenience foods and the rising urbanization rate in the region. The presence of a large number of frozen bakery manufacturers is also boosting the growth of the market in the region. For instance, in August 2021, Zoratti, an Italian frozen bakery company, opened its first plant in India. This move was aimed at increasing its presence in the region and fulfilling the growing demand for frozen bakery products.

In this part of the frozen bakery products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your frozen bakery products business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main source of revenues for a frozen bakery products business comes from sales of frozen items such as breads, cakes, pies, pastries, and other baked goods. Here you will find a list with a description of each of them and other possible sources of profit such as catering services, wholesale distribution of products, and the sale of merchandise.

Projecting Expenses
In this section, all the regular expenses related to keeping the frozen bakery products business running will be described. The list of operating expenses includes raw materials, wages, packaging materials, utilities, maintenance and repairs, insurance policies, advertising, and others.

Some of the major companies operating in the frozen bakery products market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In June 2022, Grupo Bimbo SAB de CV launched its new line of frozen bakery products under the brand name ‘Bimbo Fresco’.

– In August 2022, General Mills, Inc. launched a range of frozen bakery products under the ‘Betty Crocker’ brand.

– In October 2022, Nestle SA launched frozen bakery products under the brand name ‘Nestle La Lechera’.

Some of the prominent players in the frozen bakery products market include:

– Grupo Bimbo SAB de CV
– General Mills, Inc.
– Nestle S.A.
– Associated British Foods plc
– Aryzta AG
– Bridgford Foods Corporation
– McCain Foods Limited
– Dawn Food Products, Inc.
– Flowers Foods, Inc.
– Grupo M. Dias Branco

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global frozen bakery products market based on product, distribution channel, type, and region:

1. Product Outlook (Revenue, USD Million, 2017 – 2030)

– Breads
– Cakes & Pastries
– Cookies
– Doughnuts
– Pies & Tarts
– Others

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Supermarkets & Hypermarkets
– Online
– Specialty Stores
– Others

3. Type Outlook (Revenue, USD Million, 2017 – 2030)

– Artisanal
– Industrial

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are some Key Drivers of the Frozen Bakery Products Market?
[A]: The global frozen bakery products market is driven by factors such as increasing demand for convenience foods, changing lifestyles, and increasing health consciousness amongst consumers. Additionally, the increasing penetration of deep frozen food products in the retail sector and the rising demand for frozen bakery products in the restaurant industry are also propelling the market growth.

[Q]: What Regional Markets Offer the Most Opportunity for Sales?
[A]: North America is expected to be the largest regional market, owing to the presence of a large number of manufacturers and distributors in the U.S. and Canada. Moreover, the increasing popularity of frozen bakery products in the U.S. due to their convenience and health benefits is further driving the market growth in the region.

[Q]: How are Companies in the Frozen Bakery Products Market Meeting the Rising Demand?
[A]: To meet the rising demand for frozen bakery products, various companies have started introducing innovative products in the market. For example, Nestlé has introduced the Nestlé Toll House Café by Chip, a frozen bakery product, in the market. The product consists of a variety of flavors such as chocolate chip, peanut butter, and oatmeal raisin.

[Q]: Which Product Types are in High Demand?
[A]: Breads and buns are the most widely consumed frozen bakery products, owing to the increasing demand for convenience food products. Moreover, the growing demand for gluten-free and organic products is further driving the market growth. Additionally, frozen cakes, pies, and pastries are also expected to witness significant growth during the forecast period.

[Q]: What are Some Challenges for Companies in the Frozen Bakery Products Market?
[A]: The high cost of raw materials is one of the major challenges faced by companies in the frozen bakery products market. Additionally, the volatile prices of wheat flour, yeast, and other ingredients are also hindering market growth. Moreover, the presence of stringent regulations regarding the quality and safety of frozen bakery products is also limiting the market growth.