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Frozen Dough Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global frozen dough products market was valued at USD 10.7 billion in 2022 and is projected to expand at a CAGR of 6.6% from 2023 to 2030. Frozen dough products such as pizza, bread, and pastry dough are gaining traction among consumers due to their convenience and time savings. This has led to the rising demand for frozen dough products in the market. In addition, the growing popularity of fast food and frozen snacks has been a major factor contributing to the rising demand for frozen dough products.
Furthermore, the rising demand for organic frozen dough products is also driving the market. Companies are launching organic frozen dough products to cater to the increasing demand for organic products. For instance, in May 2021, California-based food company, Immaculate Baking Co. launched a line of organic frozen dough products, such as pizza dough, biscuit dough, and cookie dough. The new product line is made with organic wheat flour, organic cane sugar, and other organic ingredients and is free from artificial preservatives, flavors, and colors.
The rising demand for gluten-free and vegan frozen dough products is also driving the market. Companies are launching products to cater to the growing demand for gluten-free and vegan products. For instance, in April 2021, California-based food company, Immaculate Baking Co., launched vegan and gluten-free frozen dough products, such as pizza dough, biscuit dough, and cookie dough. The new product line is made with gluten-free flour, coconut oil, and other vegan ingredients.
Furthermore, the growing demand for frozen dough products among foodservice establishments such as restaurants, bakeries, and cafes is also driving the market. The rising trend of ready-to-eat food has led to the increasing sales of frozen dough products in the foodservice sector. Additionally, the increasing trend of frozen product launches from supermarkets and convenience stores is also expected to boost the demand for frozen dough products in the coming years.
Furthermore, the rising demand for convenience food products from millennials is expected to further drive the market in the coming years. Increasing disposable incomes and rising health consciousness among the population is expected to fuel the demand for convenience food products in the coming years. Additionally, the rising trend of frozen product launches from supermarkets and convenience stores will further boost the demand for frozen dough products in the coming years.
Product Insights
The frozen dough segment held the largest market share of around 44.2% in 2022. The ready-to-use frozen dough is gaining popularity among consumers due to its convenience and ready-to-use feature. Moreover, frozen dough products are available in various flavors such as cheese, garlic, onion, and other flavors, which are further increasing the demand for these products. According to an article published by Refrigerated & Frozen Foods, in April 2019, the frozen dough segment is estimated to be worth USD 5.5 billion by 2024.
The frozen pizza dough segment is expected to register the fastest growth rate during the forecast period. The rising popularity of frozen pizza dough products is attributed to its convenience of use, time saving, and hassle-free preparation. Moreover, the availability of various flavors and toppings of frozen pizza dough is also driving the growth of this segment. According to an article published by Food Business News, in October 2019, the frozen pizza dough segment is estimated to be worth USD 4 billion by 2024.
Distribution Channel Insights
The supermarkets and hypermarkets segment held the major share of over 49% in 2022. This is mainly attributed to the convenience of shopping for frozen dough products in these outlets. Supermarkets and hypermarkets are one-stop-shop destinations for consumers that offer frozen dough products from various brands. Additionally, in-store promotions and discounts offered by supermarkets and hypermarkets are expected to further boost the demand for frozen dough products.
The online segment is expected to register a CAGR of 9.1% over the forecast period. The increasing demand for convenience is driving the growth of the online segment. Moreover, the rising number of e-commerce companies offering subscription-based services is expected to further propel the growth of the segment. For instance, in August 2020, Amazon launched a subscription-based service that allows customers to get their favorite products delivered on a regular basis. With this service, consumers can easily order their favorite frozen dough products without having to go to the store.
Type Insights
The unbaked frozen dough segment accounted for the majority of the market share in 2022. The growing trend of convenience foods among consumers is driving the growth of the segment. Moreover, the rising demand for ready-to-cook and ready-to-eat products is further propelling the market. Additionally, the rising number of working-class women in developed countries is driving the demand for convenience foods, which, in turn, is driving the growth of the unbaked frozen dough segment.
The par-baked frozen dough segment is estimated to expand at the highest CAGR of 6.3% during the forecast period. The increasing demand for par-baked frozen dough products due to their longer shelf life and convenience is expected to drive the growth of the segment. Additionally, the rising number of bakery outlets worldwide is propelling the demand for par-baked frozen dough products. Furthermore, the increasing demand for innovative products such as artisan breads, focaccia, and bagels is likely to increase the demand for par-baked frozen dough products in the near future.
Regional Insights
Europe is expected to account for the largest revenue share of the global frozen dough products market in 2022. This region is home to several leading companies, such as General Mills, Nestlé, and Unilever, which are actively engaged in the production and development of frozen dough. Furthermore, rising demand for convenience food products in the region is also expected to drive the growth of the market. For instance, in March 2021, Tipiak launched a new range of frozen dough products in the U.K.
The Asia Pacific frozen dough products market is expected to witness the fastest growth in the forecast period. Increasing demand for health and convenience food products in the region is expected to be the primary factor driving the growth of the market. Moreover, the presence of a large population base and rising disposable incomes of consumers in the region are expected to further fuel the demand for frozen dough products. The region is also home to several leading companies, such as McCain Foods, Hormel Foods, and General Mills, which are actively engaged in the production and development of frozen dough.
Financial Projections
In this part of the frozen dough products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your frozen dough products business. The usual practice is to draft financial projections for a 5-year period.
Revenue Assumptions
The main source of revenues for a frozen dough products business comes from direct sales to customers, retail stores, food service providers, and distributors. Here you will find a list with a description of each of them and other possible sources of profit such as subscription-based services and online sales.
Projecting Expenses
In this section, all the regular expenses related to keeping the frozen dough products business running will be described. The list of operating expenses includes raw material and ingredient costs, packaging costs, wages, rent, utilities, taxes, and other costs associated with production and marketing.
Key companies & market share insights
Some of the key companies operating in the frozen dough market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In November 2022, Rich Products Corporation launched the Ready-to-Bake™ frozen dough line, a range of pre-proofed dough products designed for time-savings and convenience.
– In June 2022, Dawn Foods launched a range of ready-to-bake frozen dough products for pizzas, pies, and more.
– In August 2022, General Mills, Inc. launched a range of frozen dough products for donuts, cinnamon rolls, and other bakery items.
Some of the prominent players in the frozen dough market include:
– Rich Products Corporation
– Dawn Foods
– General Mills, Inc.
– Europastry, S.A.
– Bridgford Foods Corporation
– The Schwan Food Company
– Lachman & Company, Inc.
– ABC Bakers
– Bimbo Bakeries USA
– Maple Leaf Foods Inc.
Global Frozen Dough Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global frozen dough products market based on product type, distribution channel, and region:
1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)
– Pizza Crusts
– Breads & Rolls
– Cakes & Pastries
– Others
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the Trends in Frozen Dough Products?
[A]: The global frozen dough products market is being driven by a number of trends, including an increasing demand for convenience-oriented products, a growing preference for frozen dough products due to their extended shelf life, an increase in health-conscious consumers, and the increased availability of frozen dough products in both retail stores and online platforms.
[Q]: Who are the Key Players in the Frozen Dough Products Market?
[A]: Key players in the global frozen dough products market include General Mills, Inc., Conagra Brands, Inc., Grupo Bimbo, S.A.B. de C.V., ARYZTA AG, Dawn Food Products, Inc., J.M. Smucker Company, and Rich Products Corporation.
[Q]: What are the Factors Driving the Frozen Dough Products Market?
[A]: The key factors driving the global frozen dough products market include the increasing demand for convenience-oriented products, a growing preference for frozen dough products due to their extended shelf life, an increase in health-conscious consumers, and the increased availability of frozen dough products in both retail stores and online platforms.
[Q]: What is the Regional Outlook of the Frozen Dough Products Market?
[A]: North America is expected to dominate the global frozen dough products market owing to the presence of a large number of food processing companies in the region. Asia Pacific is expected to be the fastest-growing region in the global frozen dough products market due to the increasing demand for convenience-oriented products, a growing preference for frozen dough products due to their extended shelf life, and the increased availability of frozen dough products in both retail stores and online platforms.
[Q]: What is the Potential of Product Innovation?
[A]: Product innovation is expected to be a key strategy employed by manufacturers operating in the global frozen dough products market. Companies are focusing on introducing new products with different flavors and textures to attract more customers. They are also focusing on improving the nutrition content and shelf life of frozen dough products to meet the rising demand from health-conscious consumers.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

Frozen Dough Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global frozen dough products market was valued at USD 10.7 billion in 2022 and is projected to expand at a CAGR of 6.6% from 2023 to 2030. Frozen dough products such as pizza, bread, and pastry dough are gaining traction among consumers due to their convenience and time savings. This has led to the rising demand for frozen dough products in the market. In addition, the growing popularity of fast food and frozen snacks has been a major factor contributing to the rising demand for frozen dough products.
Furthermore, the rising demand for organic frozen dough products is also driving the market. Companies are launching organic frozen dough products to cater to the increasing demand for organic products. For instance, in May 2021, California-based food company, Immaculate Baking Co. launched a line of organic frozen dough products, such as pizza dough, biscuit dough, and cookie dough. The new product line is made with organic wheat flour, organic cane sugar, and other organic ingredients and is free from artificial preservatives, flavors, and colors.
The rising demand for gluten-free and vegan frozen dough products is also driving the market. Companies are launching products to cater to the growing demand for gluten-free and vegan products. For instance, in April 2021, California-based food company, Immaculate Baking Co., launched vegan and gluten-free frozen dough products, such as pizza dough, biscuit dough, and cookie dough. The new product line is made with gluten-free flour, coconut oil, and other vegan ingredients.
Furthermore, the growing demand for frozen dough products among foodservice establishments such as restaurants, bakeries, and cafes is also driving the market. The rising trend of ready-to-eat food has led to the increasing sales of frozen dough products in the foodservice sector. Additionally, the increasing trend of frozen product launches from supermarkets and convenience stores is also expected to boost the demand for frozen dough products in the coming years.
Furthermore, the rising demand for convenience food products from millennials is expected to further drive the market in the coming years. Increasing disposable incomes and rising health consciousness among the population is expected to fuel the demand for convenience food products in the coming years. Additionally, the rising trend of frozen product launches from supermarkets and convenience stores will further boost the demand for frozen dough products in the coming years.
Product Insights
The frozen dough segment held the largest market share of around 44.2% in 2022. The ready-to-use frozen dough is gaining popularity among consumers due to its convenience and ready-to-use feature. Moreover, frozen dough products are available in various flavors such as cheese, garlic, onion, and other flavors, which are further increasing the demand for these products. According to an article published by Refrigerated & Frozen Foods, in April 2019, the frozen dough segment is estimated to be worth USD 5.5 billion by 2024.
The frozen pizza dough segment is expected to register the fastest growth rate during the forecast period. The rising popularity of frozen pizza dough products is attributed to its convenience of use, time saving, and hassle-free preparation. Moreover, the availability of various flavors and toppings of frozen pizza dough is also driving the growth of this segment. According to an article published by Food Business News, in October 2019, the frozen pizza dough segment is estimated to be worth USD 4 billion by 2024.
Distribution Channel Insights
The supermarkets and hypermarkets segment held the major share of over 49% in 2022. This is mainly attributed to the convenience of shopping for frozen dough products in these outlets. Supermarkets and hypermarkets are one-stop-shop destinations for consumers that offer frozen dough products from various brands. Additionally, in-store promotions and discounts offered by supermarkets and hypermarkets are expected to further boost the demand for frozen dough products.
The online segment is expected to register a CAGR of 9.1% over the forecast period. The increasing demand for convenience is driving the growth of the online segment. Moreover, the rising number of e-commerce companies offering subscription-based services is expected to further propel the growth of the segment. For instance, in August 2020, Amazon launched a subscription-based service that allows customers to get their favorite products delivered on a regular basis. With this service, consumers can easily order their favorite frozen dough products without having to go to the store.
Type Insights
The unbaked frozen dough segment accounted for the majority of the market share in 2022. The growing trend of convenience foods among consumers is driving the growth of the segment. Moreover, the rising demand for ready-to-cook and ready-to-eat products is further propelling the market. Additionally, the rising number of working-class women in developed countries is driving the demand for convenience foods, which, in turn, is driving the growth of the unbaked frozen dough segment.
The par-baked frozen dough segment is estimated to expand at the highest CAGR of 6.3% during the forecast period. The increasing demand for par-baked frozen dough products due to their longer shelf life and convenience is expected to drive the growth of the segment. Additionally, the rising number of bakery outlets worldwide is propelling the demand for par-baked frozen dough products. Furthermore, the increasing demand for innovative products such as artisan breads, focaccia, and bagels is likely to increase the demand for par-baked frozen dough products in the near future.
Regional Insights
Europe is expected to account for the largest revenue share of the global frozen dough products market in 2022. This region is home to several leading companies, such as General Mills, Nestlé, and Unilever, which are actively engaged in the production and development of frozen dough. Furthermore, rising demand for convenience food products in the region is also expected to drive the growth of the market. For instance, in March 2021, Tipiak launched a new range of frozen dough products in the U.K.
The Asia Pacific frozen dough products market is expected to witness the fastest growth in the forecast period. Increasing demand for health and convenience food products in the region is expected to be the primary factor driving the growth of the market. Moreover, the presence of a large population base and rising disposable incomes of consumers in the region are expected to further fuel the demand for frozen dough products. The region is also home to several leading companies, such as McCain Foods, Hormel Foods, and General Mills, which are actively engaged in the production and development of frozen dough.
Financial Projections
In this part of the frozen dough products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your frozen dough products business. The usual practice is to draft financial projections for a 5-year period.
Revenue Assumptions
The main source of revenues for a frozen dough products business comes from direct sales to customers, retail stores, food service providers, and distributors. Here you will find a list with a description of each of them and other possible sources of profit such as subscription-based services and online sales.
Projecting Expenses
In this section, all the regular expenses related to keeping the frozen dough products business running will be described. The list of operating expenses includes raw material and ingredient costs, packaging costs, wages, rent, utilities, taxes, and other costs associated with production and marketing.
Key companies & market share insights
Some of the key companies operating in the frozen dough market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In November 2022, Rich Products Corporation launched the Ready-to-Bake™ frozen dough line, a range of pre-proofed dough products designed for time-savings and convenience.
– In June 2022, Dawn Foods launched a range of ready-to-bake frozen dough products for pizzas, pies, and more.
– In August 2022, General Mills, Inc. launched a range of frozen dough products for donuts, cinnamon rolls, and other bakery items.
Some of the prominent players in the frozen dough market include:
– Rich Products Corporation
– Dawn Foods
– General Mills, Inc.
– Europastry, S.A.
– Bridgford Foods Corporation
– The Schwan Food Company
– Lachman & Company, Inc.
– ABC Bakers
– Bimbo Bakeries USA
– Maple Leaf Foods Inc.
Global Frozen Dough Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global frozen dough products market based on product type, distribution channel, and region:
1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)
– Pizza Crusts
– Breads & Rolls
– Cakes & Pastries
– Others
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

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This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. See for yourself.
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