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Home Bedding Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
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Report Overview
The global home bedding products market was valued at USD 44.7 billion in 2021 and is projected to expand at a CAGR of 6.7% from 2022 to 2029. The growing demand for comfortable, stylish, and affordable bedding products is driving the market growth. Furthermore, the increasing demand for multifunctional bedding products, such as reversible bedding, is also driving the demand for home bedding products. For instance, in April 2021, American Textile Company (ATC) launched a reversible bedding line called “Two for One”. The company claims that this line offers two complete looks in one, as both sides of the bedding can be used as a top sheet.
The increasing focus on home decor and renovation is boosting the demand for home bedding products. With the increasing number of working couples, people are willing to invest more money in home decor and renovation, which is further driving the demand for bedding products. Furthermore, the increasing disposable income of people is also a major factor driving the market growth. Consumers are increasingly spending money on luxury bedding products, such as duvets, quilts, pillows, and blankets.
Furthermore, the increasing trend of online shopping is propelling the market growth. Online shopping provides customers with a wide range of bedding products and convenience in terms of price comparison and product selection. Also, the increasing availability of home bedding products on e-commerce platforms is further driving the market growth. For instance, in February 2021, Amazon launched a bedding store, offering an extensive range of bedding products from top brands.
The increasing demand for organic home bedding products is also expected to drive the market growth. Manufacturers are focusing on the production of organic bedding products, which are made from natural materials such as cotton, bamboo, wool, and hemp. Furthermore, the increasing awareness about the health benefits of using organic home bedding products is a major factor driving the market. For instance, in February 2021, California-based bedding brand, Bare Home, launched a new line of certified organic bedding products. The new collection features organic cotton sheets, duvet covers, and quilts.
The rising demand for sustainable bedding products is also driving the market growth. Manufacturers are introducing new products made from recycled materials such as plastic bottles, which are helping reduce the carbon footprint. Furthermore, the increasing demand for eco-friendly bedding products is also driving the market. For instance, in August 2021, Cariloha launched a new range of eco-friendly bedding products made from bamboo. The company claims that the new range is softer, more breathable, and more absorbent than traditional bedding products.
Product Insights
The bedding segment accounted for the largest share of the home bedding products market in 2022. Increasing demand for bedding products such as bed sheets, duvets, blankets, and comforters is driving the growth of the segment. The rising trend of DIY home décor and interior design is also contributing to the growth of the segment. For instance, according to an article published by Houzz in October 2019, DIY home décor is gaining traction among homeowners across the globe. Furthermore, rising disposable income and changing lifestyle have led to an increase in the demand for bedding products across the world.
The mattress segment is anticipated to expand at the fastest CAGR of 10.5% over the forecast period. Increasing demand for mattresses with advanced features such as memory foam and cooling technology is driving the growth of the segment. According to an article published by Sleepopolis in September 2019, memory foam mattresses are gaining traction among consumers globally owing to their comfort and support. Moreover, increasing preference for organic mattresses is also driving the growth of the segment. Growing awareness regarding health and hygiene is expected to propel the growth of the segment during the forecast period.
Distribution Channel Insights
The home furniture stores segment captured the major share of over 39.6% in 2022. The growth of the segment is mainly driven by the rising consumer inclination towards home furniture stores as a primary source to purchase home bedding products. According to a study by FurnitureToday in 2020, people prefer to shop for home bedding products in stores as they want to feel the texture and check the quality before making a purchase. These stores also offer a wide range of bedding products and also provide assistance to customers in making quick purchasing decisions.
The online segment is anticipated to expand at the highest CAGR of 12.3% over the forecast period. The rising prominence of e-commerce websites and the increasing penetration of internet and mobile phones have fueled the growth of the segment. Companies are launching online websites and shopping apps to increase their brand visibility among customers. For instance, in May 2022, Amazon launched AmazonBasics, a line of home bedding products including mattress pads, sheets, comforters, and pillows.
Type Insights
The mattress segment held the largest revenue share of 75.4% in the year 2022. The increasing preference for mattresses with advanced features such as cooling technology, comfort layers, and orthopedic support is expected to drive the demand for mattresses in the forecasted period. Furthermore, the growing awareness of health benefits associated with mattresses such as back pain relief, improved blood circulation, and heightened comfort is expected to drive the demand for quality mattresses. For instance, in May 2022, LOOM & Leaf, an online mattress brand, launched a new mattress collection with cooling technology, orthopedic support, and comfort layers.
The bedding sets segment is anticipated to grow at the highest CAGR of 7.9% over the forecast period. The increasing demand for high-quality bedding sets such as duvet covers and quilts with delicate designs and vibrant colors is propelling the growth of the segment. Furthermore, the growing trend of online purchases due to the availability of a wide range of products and attractive discounts is also driving the segment’s growth. For instance, in June 2021, Amazon launched a bedding collection with a wide range of colors and designs.
Regional Insights
North America held the largest market share in 2020 and is expected to maintain its position in the coming years. Increasing consumer awareness about luxury bedding products and the emergence of e-commerce platforms are some of the key factors driving the growth of the market in the region. For instance, in May 2021, Casper Sleep launched its first-ever store in Toronto, Canada.
The Asia Pacific region is expected to experience the fastest growth in the coming years. A surge in investments on home décor, along with the rise in disposable income, is expected to drive the growth of this market. For instance, in August 2021, SleepyCat launched its first product range called ‘The Urban Collection’ in India. The company also announced the launch of its mattress brand in the Indian market.
Financial Projections
In this part of the home bedding products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your home bedding business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a home bedding business comes from the sale of bedding products such as mattresses, sheets, pillows, comforters, and other bedding accessories. Other possible sources of profit are the sale of furniture, home decor items such as lamps, rugs, and wall art, as well as online sales.
Projecting Expenses
In this section, all the regular expenses related to keeping the home bedding business running will be described. The list of operating expenses includes rent, wages, inventory costs, advertising, and others. Additionally, the business may incur costs related to the purchase of new equipment, or the maintenance of existing equipment.
Key companies & market share insights
Some of the key companies operating in the home bedding products market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In July 2022, IKEA launched a new range of bedding products focusing on comfort and style.
– In August 2022, Casper launched a new line of mattresses designed for superior comfort and support.
– In October 2022, Sleep Number launched the SleepIQ line of mattresses designed to provide a personalized sleeping experience.
Some of the prominent players in the home bedding products market include:
– IKEA
– Casper Sleep Inc.
– Sleep Number Corporation
– Simmons Bedding Company
– Serta Inc.
– Tempur Sealy International, Inc.
– Select Comfort Corporation
– Pacific Coast Feather Company
– Malouf
– Dreamfit Corporation
Global Home Bedding Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global home bedding products market based on product, distribution channel, type, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Blankets & Throws
– Pillows & Pillow Covers
– Cushions & Cushion Covers
– Comforters & Duvets
– Mattress Toppers
– Others
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Offline
– Online
– Others
3. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Mass
– Premium
4. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the Factors Driving Home Bedding Products Market Growth?
[A]: Factors such as increasing disposable income, rising number of nuclear families, and rapid urbanization are driving the growth of the home bedding products market. Additionally, the rising trend of online shopping, increasing inclination towards comfort, and the availability of a wide range of bedding products are further boosting the growth of the home bedding products market.
[Q]: Who are the Key Players in the Home Bedding Products Market?
[A]: Key players in the home bedding products market include Simmons Bedding Co., Hilding Anders, Serta Inc., Spring Air International, Malouf, American Textile Company, and Pacific Coast Feather Company.
[Q]: What are the Different Types of Home Bedding Products?
[A]: The global home bedding products market is segmented into mattress, pillows, blankets, comforters, and others. The mattress segment accounted for the largest market share in 2019.
[Q]: What are the Different Distribution Channels for Home Bedding Products?
[A]: Home bedding products are distributed through both offline and online channels. Offline channels include retail stores, department stores, and specialty stores, while online channels consist of e-commerce websites, company websites, and other retail websites.
[Q]: What are the Different Application Areas for Home Bedding Products?
[A]: Home bedding products are used in homes, guest houses, hotels, and other residential and commercial areas. The home segment is expected to dominate the market due to the rising trend of home decor and renovation.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
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