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Laptop Carry Case Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
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Report Overview
The global laptop carry case products market was valued at USD 5.3 billion in 2021 and is projected to expand at a CAGR of 6.0% from 2022 to 2029. The rising trend of remote working due to the COVID-19 pandemic is expected to drive the market for laptop carry cases. This is due to the rising demand for a convenient and secure way to store and transport laptops and other devices. The number of remote workers is increasing rapidly, with 35.9% of the global workforce working remotely in 2020.
Furthermore, increasing demand from students is another major factor driving the market. The growing trend of digital learning has increased the demand for laptop carry cases among students. In addition, the rising popularity of laptop bags with external charging capabilities is anticipated to drive the market for laptop carry cases in the near future.
Various market players are focusing on investing in research and development (R&D) activities to introduce innovative products and strengthen their market presence. For instance, in November 2020, Targus launched a new laptop carry case called the Targus CityLite Pro. This bag comes with a detachable USB-C charger and a charging port, as well as a built-in cable management system.
The increasing penetration of e-commerce portals is expected to drive the market for laptop carry cases in the near future. The availability of various discounts and offers on e-commerce platforms is expected to fuel the demand for laptop carry cases. Furthermore, the increasing number of online shopping websites is providing a platform for customers to compare products based on their features and prices, which is expected to drive the market.
Moreover, the rising adoption of laptop carry cases among corporate professionals is expected to drive the market in the forecast period. The corporate professionals use laptop carry cases to store their laptops, notebooks, and other devices. Furthermore, the increasing availability of laptop carry cases in different shapes, sizes, and colors is expected to drive the market. As such, the market participants are focusing on introducing innovative designs and features to meet the changing demands of consumers.
Product Insights
The laptop bags segment accounted for the largest market share of around 37.3% in 2022. The growing demand for laptop bags from the corporate sector, along with the rising usage of laptops for official purposes, is driving the segment’s growth. The trends in laptop bags are evolving from basic functionality to stylish designs, with an emphasis on convenience, functionality, and comfort. Moreover, the increasing emphasis on reducing laptop weight and increasing its mobility is a primary factor driving the market for laptop bags.
The laptop sleeves segment is anticipated to expand at the fastest CAGR of 8.1% over the forecast period. The growing demand for laptop sleeves is associated with the rising demand for portability and convenience, as they are lightweight and smaller in size. The demand for laptop sleeves is being driven by the trend of slim laptops and tablets, as they are easy to carry and protect the device from damage. Moreover, the increasing availability of laptop sleeves in various colors and designs and the availability of laptop sleeves with advanced features, such as waterproofing, air cushioning, and shockproofing, are some of the factors driving the segment’s growth.
Distribution Channel Insights
The retail stores segment is anticipated to remain the dominant distribution channel throughout the forecast period due to the presence of a large number of retail stores in the market. Due to the rising demand for laptop carry cases, retail stores offer a wide variety of laptop carry cases for users to choose from. With the growing popularity of online shopping, the online segment is expected to register the highest CAGR of 12.4% during the forecast period. Online stores such as Amazon and Flipkart provide a wide range of product options and competitive price points, which further drives the online segment.
In addition, many manufacturers are partnering with e-commerce websites to offer promotional offers and discounts to consumers. For instance, in 2021, Swiss Gear signed a partnership agreement with Amazon to offer exclusive discounts on its laptop carry cases. This agreement is expected to drive the sales of Swiss Gear laptop carry cases on the e-commerce platform.
Type Insights
The semi-hard segment dominated the market in terms of revenue, with a share of 37.4% in 2022. Semi-hard cases are made of a combination of hard and soft materials, which provide good protection and flexibility to the laptop. Moreover, these cases are lightweight and come in a variety of colors, which makes them attractive for buyers. Companies such as Targus, Inc. and Mobile Edge, LLC are launching new semi-hard cases with advanced features, such as built-in compartments for memory cards, cables, and other accessories. This, in turn, is driving the market growth.
The soft segment is estimated to expand at the highest CAGR of 12.6% over the forecast period. Soft carry cases are lightweight and offer good protection against abrasions. These cases come in a variety of colors and sizes and are available at an affordable price. Moreover, these cases have different compartments for a laptop, documents, and other gadgets. This has led to a surge in demand for soft carry cases among customers. Companies such as Samsonite International S.A. and Targus, Inc. are continuously launching lightweight and stylish soft cases to meet the changing needs of the customers.
Regional Insights
North America held the largest revenue share of the global laptop carry case products market in 2021. The presence of several leading companies in the market and their adoption of new strategies to increase the sales of laptop carry case products are the major factors driving the growth of the regional market. For instance, in April 2021, Case Logic launched its new range of laptop cases, which are made of lightweight material and come with a water-resistant coating.
Europe is expected to witness significant growth in the near future due to the growing demand for laptop bags and cases. The increasing focus of manufacturers on launching new products with the latest technology to meet the growing demand of consumers is expected to propel the growth of the regional market. For instance, in June 2021, Samsonite launched its new range of laptop bags and cases with a unique combination of style, comfort, and technology.
Financial Projections
In this part of the laptop carry case products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your laptop carry case products. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a laptop carry case products business comes from direct sales, online sales, wholesale, and retail sales. Here you will find a list with a description of each of them and other possible sources of profit such as discounts, bundle deals, and special offers.
Projecting Expenses
In this section, all the regular expenses related to keeping the laptop carry case products business running will be described. The list of operating expenses includes purchasing of raw materials, manufacturing costs, payroll, shipping and distribution, marketing and advertising, technology and software, rent and utilities, and other miscellaneous costs.
Key companies & market share insights
Some of the key companies operating in the laptop carry case market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In June 2022, Samsonite launched the Neopulse range of laptop carry cases designed to provide superior protection for laptops.
– In August 2022, Targus launched the Quilted Laptop Carry Case designed to provide maximum protection for laptops.
– In October 2022, Mancro launched the Smart Laptop Carry Case designed to provide an ergonomic design and comfortable handle.
Some of the prominent players in the laptop carry case market include:
– Samsonite International SA
– Targus
– Mancro
– High Sierra
– Kensington
– Incase
– Moshi
– Booq
– Wenger
– Solo New York
Global Laptop Carry Case Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global laptop carry case products market based on material, type, and region:
1. Material Outlook (Revenue, USD Million, 2017 – 2030)
– Polyester
– Nylon
– Leather
– Others
2. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Backpacks
– Messenger Bags
– Sleeves
– Trolley Bags
– Others
3. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What is the Market Outlook for Laptop Carry Cases?
[A]: The global laptop carry cases market is projected to grow at a CAGR of 6.7% during the forecast period from 2021 to 2028. The growth of the market is attributed to the increasing number of working professionals, the growing demand for stylish and lightweight laptop bags, and the increasing trend of online shopping.
[Q]: What are the Key Growth Drivers for the Market?
[A]: The increasing number of business travelers, the growing demand for lightweight, stylish, and portable laptop bags, the rising disposable incomes, and the availability of a wide range of laptop carry cases in terms of materials, sizes, shapes, and colors are the key factors driving the growth of the global laptop carry cases market.
[Q]: Who are the Key Players in the Laptop Carry Cases Market?
[A]: Key players operating in the global laptop carry cases market include Samsonite International S.A., Targus Group International, Inc., McKlein Company, LLC, Thule Group, Wildcraft India Private Limited, Booq LLC, High Sierra, Inc., and Piquadro S.p.A.
[Q]: What are the Opportunities for New Entrants in the Market?
[A]: The increasing focus on product development, product innovation, and the growing demand for stylish and lightweight laptop bags are expected to offer new entrants several opportunities in the global laptop carry cases market.
[Q]: What are the Trends in the Global Laptop Carry Cases Market?
[A]: Some of the key trends in the global laptop carry cases market include the increasing demand for eco-friendly carrying cases, the increasing focus on product design and innovation, and the increasing popularity of online shopping.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
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