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Meat, Poultry and Seafood Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global meat, poultry, and seafood products market was valued at USD 1.09 trillion in 2024 and is projected to expand at a CAGR of 4.9% from 2025 to 2032. The growing demand for convenience food products and the rising preference for plant-based and vegetarian diets are expected to drive the meat, poultry, and seafood products market over the forecast period. Additionally, the increasing demand for packaged and processed meat products, such as sausages, ham, bacon, and burgers, among consumers is expected to support the market growth.
Furthermore, the rising preference for high-protein diets among consumers is expected to fuel the demand for meat, poultry, and seafood products. According to the National Institutes of Health, in 2021, the recommended dietary allowance for protein for adult males is 56 g per day, while for adult females, it is 46 g per day. The growing health-conscious population is shifting from carbohydrate-rich diets to protein-rich diets, which is expected to boost the demand for meat, poultry, and seafood products.
The growing demand for seafood is expected to support the market growth. Seafood is a rich source of proteins, vitamins, and minerals, and is gaining popularity among health-conscious consumers. The increasing consumption of seafood is attributed to its beneficial health effects, such as improved heart health, reduction in the risk of cancer, and improved brain function. Additionally, the rising consumption of seafood products among consumers in emerging countries such as India, China, and Brazil is expected to support the market growth over the forecast period.
Moreover, the increasing demand for processed and convenience food products such as frozen and canned meat, poultry, and seafood products is expected to support the market growth. The rising disposable incomes among consumers is resulting in the growing demand for processed meat and poultry products, as these products are convenient to cook. Furthermore, the growing number of restaurants, supermarkets, and retail stores are expected to drive the market growth.
Additionally, the increasing demand for organic meat and poultry products is expected to support the market growth. The growing awareness regarding the health benefits of organic meat is increasing its demand among consumers. Furthermore, the rising number of organic meat producers is expected to propel the market growth. For instance, in January 2021, California-based organic meat producer, Applegate Farms announced its collaboration with the U.S. Department of Agriculture (USDA) to expand its production of organic meat products.
Product Insights
The meat segment led the market and accounted for a share of around 42.2% in 2022. Growing health consciousness among consumers and the increasing demand for protein-rich food products are some of the factors driving the growth of this segment. The rising preference for permissible foods such as meat is also driving the demand for meat products. According to an article published by National Geographic, in January 2020, global meat consumption is projected to increase by 76% by 2050. Moreover, increasing consumption of processed meat products due to the changing lifestyle and rising disposable income of consumers are some of the other factors driving the market.
The poultry segment is anticipated to expand at the fastest CAGR of 7.9% over the forecast period. Increasing demand for poultry products due to its high nutrient content, health benefits, and affordability is driving the growth of this segment. According to an article published by the United States Department of Agriculture, in June 2019, global poultry meat production was estimated to be around 107.2 million metric tons. In addition, the increasing demand for organic and gluten-free products is further boosting the demand for poultry products.
Distribution Channel Insights
The supermarkets and hypermarkets segment held the largest market share of over 40.3% in 2022. Supermarkets and hypermarkets are the most preferred distribution channel for purchasing meat, poultry, and seafood products due to the wide range of products offered by these establishments. According to the USDA, U.S. supermarkets and hypermarkets reached over 33,000 in 2020. The increasing number of supermarkets and hypermarkets in various countries across the world is expected to boost the growth of this segment.
The e-commerce segment is anticipated to expand at the highest CAGR of 10.3% over the forecast period. The rising adoption of online shopping platforms by consumers is a major factor driving the growth of this segment. The increasing number of online retailers offering meat, poultry, and seafood products and the rising penetration of the internet across the world is further expected to drive the growth of this segment. For instance, in January 2021, Amazon launched Amazon Fresh, which offers a wide range of fresh and frozen meat, poultry, and seafood products.
Type Insights
The fresh meat segment accounted for the largest revenue share of 43.3% in the year 2022. Rising health consciousness among consumers, increased demand for organic products, and the rising disposable income of people in developing countries are the major factors driving the growth of the fresh meat segment. Furthermore, the presence of multiple retail formats and the increasing demand for fresh and quality meat products are expected to fuel the growth of this segment over the forecast period.
The processed meat segment is anticipated to expand at the highest CAGR of 10.5% over the forecast period. The increasing demand for convenience foods and ready-to-eat meals among consumers has led to the increasing demand for processed meat products due to their extended shelf life and convenience. Furthermore, the rising demand for ready-to-eat meals among working-class people is also expected to drive the growth of the processed meat segment.
Regional Insights
Asia Pacific dominated the market and accounted for the largest revenue share of over 36.7% in 2022. The region is the largest consumer of meat, poultry, and seafood. Increasing population and rapid urbanization have led to a surge in the demand for such products. Additionally, the rising disposable income of consumers has enabled them to increase their consumption of these products. In order to meet the increasing demand, several prominent companies have been focusing on expansion in the region. For instance, in April 2021, Cargill Inc. announced an investment of USD 200 million in its chicken processing facility in Thailand.
North America is expected to witness the second-fastest growth in the coming years. Growing demand for healthy and protein-rich food has led to a surge in the consumption of meat, poultry, and seafood products in the region. Additionally, rising consumer awareness regarding the health benefits associated with these products is further expected to increase the demand in the region. For instance, in April 2021, Tyson Foods announced the expansion of its poultry processing facility in Arkansas, with an investment of USD 300 million.
Financial Projections
In this part of the meat, poultry and seafood products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a meat, poultry and seafood products business comes from sales of the product to customers. Additionally, other sources of income include sales of packaging materials, delivery fees, and sales of other related products.
Projecting Expenses
In this section, all the regular expenses related to keeping the business running will be described. The list of operating expenses includes wages, cost of raw materials, production costs, delivery costs, insurance policies, advertising, and others.
Key companies & market share insights
Some of the key companies operating in the healthy meat, poultry and seafood products market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In July 2022, Tyson Foods Inc. launched a new range of healthy meat and poultry products, which include antibiotic-free chicken and organic grass-fed beef.
– In August 2022, Cargill Inc. launched a new line of sustainable seafood products, which include wild-caught salmon and responsibly farmed shrimp.
– In October 2022, Perdue Farms launched a new range of organic chicken products.
Some of the prominent players in the healthy meat, poultry and seafood products market include:
– Tyson Foods Inc.
– Cargill Inc.
– Perdue Farms
– Hormel Foods Corp.
– Smithfield Foods Inc.
– Foster Farms
– Marfrig Global Foods SA
– JBS S.A.
– Sanderson Farms, Inc.
– Otsuka Foods Co. Ltd.
Global Meat, Poultry and Seafood Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global meat, poultry and seafood products market based on product, distribution channel, type, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Meat
– Poultry
– Seafood
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Fresh
– Frozen
– Processed
4. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the key drivers of the Meat, Poultry and Seafood Products market?
[A]: The global meat, poultry and seafood products market is driven by increasing population, rising disposable income, health awareness, and changing dietary habits. Additionally, the rising demand for convenience and processed food, the availability of premium products and the increasing use of technology in meat processing are also contributing to the growth of the market.
[Q]: What are the trends in the Meat, Poultry and Seafood Products market?
[A]: The increasing trend of plant-based meat substitutes, the rising demand for organic meat, and the development of innovative products with improved shelf life and nutritional content are some of the major trends observed in the Meat, Poultry and Seafood Products market.
[Q]: What are the major challenges faced by the Meat, Poultry and Seafood Products market?
[A]: Some of the major challenges faced by the Meat, Poultry and Seafood Products market include the increasing prices of raw materials and rising health concerns associated with the consumption of processed meat.
[Q]: Who are some of the major players in the Meat, Poultry and Seafood Products market?
[A]: Some of the major players in the Meat, Poultry and Seafood Products market include Tyson Foods Inc., Cargill Inc., BRF S.A., JBS S.A., Kerry Group Plc., and Nestlé S.A.
[Q]: What is the regional outlook for the Meat, Poultry and Seafood Products market?
[A]: The Asia Pacific region is expected to dominate the global Meat, Poultry and Seafood Products market due to the increasing consumption of meat and seafood products in the region. North America and Europe are also expected to witness significant growth in the market.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

Meat, Poultry and Seafood Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
Report Overview
The global meat, poultry, and seafood products market was valued at USD 1.09 trillion in 2024 and is projected to expand at a CAGR of 4.9% from 2025 to 2032. The growing demand for convenience food products and the rising preference for plant-based and vegetarian diets are expected to drive the meat, poultry, and seafood products market over the forecast period. Additionally, the increasing demand for packaged and processed meat products, such as sausages, ham, bacon, and burgers, among consumers is expected to support the market growth.
Furthermore, the rising preference for high-protein diets among consumers is expected to fuel the demand for meat, poultry, and seafood products. According to the National Institutes of Health, in 2021, the recommended dietary allowance for protein for adult males is 56 g per day, while for adult females, it is 46 g per day. The growing health-conscious population is shifting from carbohydrate-rich diets to protein-rich diets, which is expected to boost the demand for meat, poultry, and seafood products.
The growing demand for seafood is expected to support the market growth. Seafood is a rich source of proteins, vitamins, and minerals, and is gaining popularity among health-conscious consumers. The increasing consumption of seafood is attributed to its beneficial health effects, such as improved heart health, reduction in the risk of cancer, and improved brain function. Additionally, the rising consumption of seafood products among consumers in emerging countries such as India, China, and Brazil is expected to support the market growth over the forecast period.
Moreover, the increasing demand for processed and convenience food products such as frozen and canned meat, poultry, and seafood products is expected to support the market growth. The rising disposable incomes among consumers is resulting in the growing demand for processed meat and poultry products, as these products are convenient to cook. Furthermore, the growing number of restaurants, supermarkets, and retail stores are expected to drive the market growth.
Additionally, the increasing demand for organic meat and poultry products is expected to support the market growth. The growing awareness regarding the health benefits of organic meat is increasing its demand among consumers. Furthermore, the rising number of organic meat producers is expected to propel the market growth. For instance, in January 2021, California-based organic meat producer, Applegate Farms announced its collaboration with the U.S. Department of Agriculture (USDA) to expand its production of organic meat products.
Product Insights
The meat segment led the market and accounted for a share of around 42.2% in 2022. Growing health consciousness among consumers and the increasing demand for protein-rich food products are some of the factors driving the growth of this segment. The rising preference for permissible foods such as meat is also driving the demand for meat products. According to an article published by National Geographic, in January 2020, global meat consumption is projected to increase by 76% by 2050. Moreover, increasing consumption of processed meat products due to the changing lifestyle and rising disposable income of consumers are some of the other factors driving the market.
The poultry segment is anticipated to expand at the fastest CAGR of 7.9% over the forecast period. Increasing demand for poultry products due to its high nutrient content, health benefits, and affordability is driving the growth of this segment. According to an article published by the United States Department of Agriculture, in June 2019, global poultry meat production was estimated to be around 107.2 million metric tons. In addition, the increasing demand for organic and gluten-free products is further boosting the demand for poultry products.
Distribution Channel Insights
The supermarkets and hypermarkets segment held the largest market share of over 40.3% in 2022. Supermarkets and hypermarkets are the most preferred distribution channel for purchasing meat, poultry, and seafood products due to the wide range of products offered by these establishments. According to the USDA, U.S. supermarkets and hypermarkets reached over 33,000 in 2020. The increasing number of supermarkets and hypermarkets in various countries across the world is expected to boost the growth of this segment.
The e-commerce segment is anticipated to expand at the highest CAGR of 10.3% over the forecast period. The rising adoption of online shopping platforms by consumers is a major factor driving the growth of this segment. The increasing number of online retailers offering meat, poultry, and seafood products and the rising penetration of the internet across the world is further expected to drive the growth of this segment. For instance, in January 2021, Amazon launched Amazon Fresh, which offers a wide range of fresh and frozen meat, poultry, and seafood products.
Type Insights
The fresh meat segment accounted for the largest revenue share of 43.3% in the year 2022. Rising health consciousness among consumers, increased demand for organic products, and the rising disposable income of people in developing countries are the major factors driving the growth of the fresh meat segment. Furthermore, the presence of multiple retail formats and the increasing demand for fresh and quality meat products are expected to fuel the growth of this segment over the forecast period.
The processed meat segment is anticipated to expand at the highest CAGR of 10.5% over the forecast period. The increasing demand for convenience foods and ready-to-eat meals among consumers has led to the increasing demand for processed meat products due to their extended shelf life and convenience. Furthermore, the rising demand for ready-to-eat meals among working-class people is also expected to drive the growth of the processed meat segment.
Regional Insights
Asia Pacific dominated the market and accounted for the largest revenue share of over 36.7% in 2022. The region is the largest consumer of meat, poultry, and seafood. Increasing population and rapid urbanization have led to a surge in the demand for such products. Additionally, the rising disposable income of consumers has enabled them to increase their consumption of these products. In order to meet the increasing demand, several prominent companies have been focusing on expansion in the region. For instance, in April 2021, Cargill Inc. announced an investment of USD 200 million in its chicken processing facility in Thailand.
North America is expected to witness the second-fastest growth in the coming years. Growing demand for healthy and protein-rich food has led to a surge in the consumption of meat, poultry, and seafood products in the region. Additionally, rising consumer awareness regarding the health benefits associated with these products is further expected to increase the demand in the region. For instance, in April 2021, Tyson Foods announced the expansion of its poultry processing facility in Arkansas, with an investment of USD 300 million.
Financial Projections
In this part of the meat, poultry and seafood products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a meat, poultry and seafood products business comes from sales of the product to customers. Additionally, other sources of income include sales of packaging materials, delivery fees, and sales of other related products.
Projecting Expenses
In this section, all the regular expenses related to keeping the business running will be described. The list of operating expenses includes wages, cost of raw materials, production costs, delivery costs, insurance policies, advertising, and others.
Key companies & market share insights
Some of the key companies operating in the healthy meat, poultry and seafood products market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In July 2022, Tyson Foods Inc. launched a new range of healthy meat and poultry products, which include antibiotic-free chicken and organic grass-fed beef.
– In August 2022, Cargill Inc. launched a new line of sustainable seafood products, which include wild-caught salmon and responsibly farmed shrimp.
– In October 2022, Perdue Farms launched a new range of organic chicken products.
Some of the prominent players in the healthy meat, poultry and seafood products market include:
– Tyson Foods Inc.
– Cargill Inc.
– Perdue Farms
– Hormel Foods Corp.
– Smithfield Foods Inc.
– Foster Farms
– Marfrig Global Foods SA
– JBS S.A.
– Sanderson Farms, Inc.
– Otsuka Foods Co. Ltd.
Global Meat, Poultry and Seafood Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global meat, poultry and seafood products market based on product, distribution channel, type, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Meat
– Poultry
– Seafood
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Fresh
– Frozen
– Processed
4. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.

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