The global medical disinfectant wipes products market was valued at USD 7.3 billion in 2022 and is expected to expand at a CAGR of 5.2% from 2023 to 2030. The market is driven by the growing awareness about hygiene and the increasing prevalence of diseases. Moreover, the growing demand for convenient and quick cleaning solutions is driving the market.

The rising number of hospitals, clinics, and other healthcare institutions is fueling the demand for medical disinfectant wipes products. Furthermore, the growing preference for disposable products is also driving the market growth. The rising number of surgeries and the increasing use of medical instruments for various medical treatments is expected to boost the demand for these products. Additionally, the rising number of geriatric population, who are prone to infections, is expected to drive the demand for these products.

Apart from that, the increasing penetration of medical disinfectant wipes into the consumer market is expected to drive the demand for these products. Consumers are increasingly using these products to clean and disinfect their home surfaces and personal items. Furthermore, with the surge in the COVID-19 pandemic, the demand for medical disinfectant wipes has increased significantly as consumers look for products to keep their hands and other surfaces clean to protect themselves from the virus.

The increasing number of product launches and innovations are expected to have a positive impact on the growth of the market. Manufacturers are launching products with advanced features and benefits to meet the changing consumer needs. For instance, in August 2021, Diversey introduced VERSACLEAN, an all-in-one cleaner and disinfectant product for healthcare and other facilities. The product has been formulated to meet the highest level of efficacy and safety standards.

Furthermore, the rising trend of product premiumization is also expected to augment the market growth. Consumers are increasingly preferring products with natural ingredients, such as aloe vera and plant-based extracts. This has led to the launch of premium products with natural ingredients, such as aloe vera and plant-based extracts, by leading manufacturers. For instance, in June 2021, Johnson & Johnson launched its premium range of medical disinfectant wipes, which are infused with aloe vera and other natural ingredients.

The medical disinfectant wipes segment held a significant share of the market in 2019, owing to its extensive application in hospitals and clinics for disinfecting surfaces and medical equipment. Moreover, rising prevalence of hospital-acquired infections and increasing hygiene awareness among individuals is propelling the demand for medical disinfectant wipes. According to a report published by Statista, in 2018, hospital-acquired infections (HAIs) accounted for around 1.7 million infections, resulting in nearly 99,000 deaths in the United States. In addition, numerous initiatives by regulatory bodies to promote the usage of medical disinfectant wipes in healthcare settings are further driving the market growth.

The household disinfectant wipes segment is expected to register the highest CAGR during the forecast period. The increasing adoption of disinfectant wipes for cleaning and disinfecting surfaces in households is driving the growth of the segment. Moreover, rising awareness about the benefits of disinfecting surfaces and the emergence of eco-friendly products are some of the key elements for the growth of the segment. According to an article published by the University of California, in April 2021, the number of households using disinfectant wipes has increased significantly over the past few years.

The supermarkets and hypermarkets segment captured the major share of over 39.9% in 2022. The growth of the segment is mainly driven by the rising consumer inclination towards supermarkets & hypermarkets as a primary source to purchase medical disinfectant wipes. Supermarkets & hypermarkets provide customers with a wide range of products and brands to choose from and they also offer a convenient shopping experience. In addition, these establishments offer competitive prices which makes them a more attractive option for customers.

The online segment is anticipated to expand at the highest CAGR of 12.4% over the forecast period. The growth of the segment is attributed to the increasing availability of medical disinfectant wipes products in online stores. Many leading e-commerce companies such as Amazon, Alibaba, and Walmart are selling medical disinfectant wipes products. Moreover, the presence of discounts and offers on online stores make them more attractive to customers. In addition, the increasing use of mobile phones and other electronic devices is contributing to the growth of the segment.

The consumer segment held the largest market share of 67.9% in the year 2022. The consumer segment includes households, hospitals, healthcare institutes, and others. The rising demand for medical disinfectant wipes for cleaning surfaces and hands, especially in households, is driving the demand for the consumer segment. Furthermore, increasing awareness about hygiene and health is also one of the key factors driving the market growth. For instance, in April 2020, the U.S. Centers for Disease Control and Prevention (CDC) issued a statement recommending people to use disinfectant wipes to clean their hands and surfaces regularly in order to prevent the spread of the novel coronavirus (COVID-19).

The non-consumer segment is estimated to expand at a high CAGR of 10.7% over the forecast period. The non-consumer segment includes institutional, industrial, and commercial sectors. The surge in the spread of illnesses such as swine flu, bird flu, and other infectious diseases is driving the demand for medical disinfectant wipes in institutional and industrial sectors. Furthermore, increasing demand from industries such as food and beverages, healthcare, and others is also driving the market growth.

North America is expected to be the leading market for medical disinfectant wipes. Increasing adoption of hygiene practices and rising cases of hospital-acquired infections are expected to drive the growth of the North American market. According to the Centers for Disease Control and Prevention (CDC), in 2020, 4.8 million healthcare-associated infections (HAIs) occurred in the U.S., out of which 1.3 million were HAIs acquired in hospitals.

The Asia Pacific is anticipated to be the second-largest market and is projected to witness the highest CAGR during the forecast period. The growth in the region can be attributed to the increasing awareness among healthcare facilities and consumers regarding the importance of hygiene and preventive medical practices. Additionally, the presence of a large population base and rising healthcare expenditure are other key factors likely to drive the growth of the market in the region.

In this part of the medical disinfectant wipes product business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions

The main sources of revenues for a medical disinfectant wipes products business come from sales of the product, distribution fees, and special promotions. Here you will find a list with a description of each of them and other possible sources of profit such as bulk orders, private label manufacturing, and retail sales.

Projecting Expenses

In this section, all the regular expenses related to keeping the medical disinfectant wipes product business running will be described. The list of operating expenses includes sourcing of raw materials, manufacturing costs, packaging and labeling, advertising, shipping and distribution, administrative costs, and other overhead.

Some of the key companies operating in the medical disinfectant wipes market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In June 2022, Procter & Gamble Co. launched the ‘PURELL® Advanced Hand Sanitizer Wipes’, a new line of antimicrobial wipes for use in healthcare and other settings.

– In August 2022, Johnson & Johnson launched the ‘Lysol® Disinfectant Wipes’, a new line of wipes designed to provide superior disinfection and sanitization.

– In October 2022, Clorox Company launched the ‘Clorox® Disinfecting Wipes’, a new line of wipes designed to provide superior cleaning and disinfecting.

Some of the prominent players in the medical disinfectant wipes market include:

– Procter & Gamble Co.
– Johnson & Johnson
– Unilever PLC
– Reckitt Benckiser
– Clorox Company
– GOJO Industries, Inc.
– 3M Company
– The Clorox Company
– Vi-John Group
– Medline Industries, Inc.

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global medical disinfectant wipes products market based on application, distribution channel, type, and region:

1. Application Outlook (Revenue, USD Million, 2017 – 2030)

– Hospitals
– Clinics
– Residential
– Others

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Online
– Retail Stores
– Others

3. Type Outlook (Revenue, USD Million, 2017 – 2030)

– Alcohol-based
– Chlorine-based
– Others

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the key trends in the medical disinfectant wipes market?
[A]: The global medical disinfectant wipes market is expected to witness a steady growth over the forecast period. The major factors driving the growth of the market include increasing healthcare spending, rising prevalence of infections and the growing need for high-level disinfection. Additionally, the growing demand for convenience and cost-effectiveness of medical wipes is expected to drive the market.

[Q]: Who are the key players in the medical disinfectant wipes market?
[A]: Some of the major players in the medical disinfectant wipes market include Reckitt Benckiser Group plc, Clorox Healthcare, Procter & Gamble, 3M, Medline Industries, Inc., Johnson & Johnson, Henkel AG & Co. KGaA, and Kimberly-Clark Corporation.

[Q]: What are the factors restraining the medical disinfectant wipes market?
[A]: Some of the factors restraining the medical disinfectant wipes market include the high cost of medical disinfectant wipes, lack of awareness about the product, and stringent regulations for the product.

[Q]: What are the applications of medical disinfectant wipes?
[A]: Medical disinfectant wipes are primarily used in health care settings to clean and disinfect surfaces, equipment, and other objects. They are also used in the food industry to disinfect surfaces, as well as in households to clean and disinfect surfaces.

[Q]: What regions are expected to provide significant opportunities to the medical disinfectant wipes market?
[A]: North America is expected to provide significant opportunities to the medical disinfectant wipes market due to the increasing prevalence of infections and the presence of a large number of medical facilities in the region. The Asia-Pacific region is also expected to provide significant opportunities due to the increasing awareness about hygiene and increasing healthcare expenditure in the region.