The global non-alcoholic beverages market was valued at USD 2.0 trillion in 2021 and is projected to expand at a CAGR of 5.2% from 2022 to 2030. The increasing demand for health-based beverages and the rising trend of veganism are primarily driving the market. Furthermore, the rising awareness of health and wellness, coupled with the growing consumer preference for natural, organic, and flavored beverages, is boosting the demand for the market.

The increasing health concerns among consumers have shifted the focus towards healthy and low-calorie options, leading to a surge in demand for healthier beverages. Moreover, the manufacturers are launching new products to capitalize on the consumer’s rising demand for functional beverages. For instance, in June 2021, PepsiCo launched a new health and wellness product called BODYARMOR SuperDrink, which contains electrolytes, vitamins, and coconut water.

Furthermore, the increasing demand for convenience and the availability of a wide variety of non-alcoholic beverages in ready-to-drink packs are boosting the market growth. The increasing demand for convenience and ready-to-drink packaged products has led to the introduction of innovative packaging. For instance, in March 2021, Coca-Cola introduced a new packaging design, with a new cap that helps keep the beverage cold for a longer period of time. This has helped the company to increase its market share.

Moreover, the increasing demand for energy drinks is driving the growth of the market. These beverages are gaining popularity among consumers due to their health benefits. For instance, in April 2021, Monster Beverage Corporation launched a new energy drink, Monster Ultra Gold, which is a low-calorie drink with zero sugar and zero carbs. This new product is expected to boost the demand for the market in the coming years.

The increasing uptake of non-alcoholic beverages in developing countries is also supporting the growth of the market. The rising disposable income of consumers in developing countries has led to an increase in their purchasing power and a shift towards the consumption of premium products. Furthermore, rising urbanization has led to an increase in the number of restaurants and cafes, which in turn is driving the demand for non-alcoholic beverages.

The carbonated drinks segment is projected to register a CAGR of 6.9% over the forecast period. The growing health consciousness among consumers across the world has led to an increase in demand for carbonated drinks. Furthermore, the rising demand for low-calorie carbonated drinks is driving the market growth. According to an article published by Business Insider, in October 2019, low-calorie carbonated drinks such as flavored sparkling water, diet colas, and citrus-flavored drinks have seen a surge in popularity and sales.

The juices and juice drinks segment is anticipated to expand at the fastest CAGR of 7.5% over the forecast period. Increasing demand for convenience products, growing awareness about the health benefits of juices, and the emergence of various flavors and packaging options are some of the key factors driving the growth of this segment. Furthermore, rising trends for organic and natural juices are expected to further bolster the demand for juice and juice drinks in the coming years. According to an article published by Mintel, in April 2019, 56% of juice drinkers prefer organic juices.

The supermarkets and hypermarkets segment captured the major share of over 40.2% in 2022. Supermarkets and hypermarkets offer a wide range of non-alcoholic beverage products, such as juice, carbonated drinks, energy drinks, and bottled water. Moreover, consumers prefer supermarkets and hypermarkets for their convenience, competitive prices, and availability of a wide range of products. The growth of this segment is mainly driven by the increasing number of supermarkets and hypermarkets, especially in emerging economies.

The convenience stores segment is anticipated to expand at the highest CAGR of 10.3% over the forecast period. Convenience stores are popular among consumers who prefer to purchase non-alcoholic beverages on their way home or work. Moreover, convenience stores are located in densely populated areas, making them highly accessible. Additionally, the availability of a wide range of non-alcoholic beverage products, such as energy drinks, juice, and carbonated drinks, in convenience stores is driving the growth of this segment.

The non-alcoholic beverages market can be segmented into various types, such as carbonated drinks, juices, energy drinks, iced tea, bottled water, and others. The carbonated drinks segment accounted for the largest revenue share of 41.9% in the year 2022. This is due to the increasing demand for colas, soft drinks, and other carbonated drinks, primarily in the younger population. Furthermore, the rising popularity of these drinks as an accompaniment to snacks and meals is driving the demand for these beverages.

The energy drinks segment is expected to witness the fastest growth in the forecast period. This is attributed to the increasing availability of new flavors, such as guarana, ginger, and green tea, which are gaining traction with the health-conscious consumers. The increasing trend of consumption of energy drinks among athletes, students, and office-goers is also driving the demand for these beverages. Moreover, the rising trend of consumption of energy drinks in developing countries is further propelling the growth of the segment.

Europe is expected to dominate the market in the coming years on account of the increasing availability of a wide range of non-alcoholic beverages in the region. Moreover, the growth of the health and wellness industry in countries such as the UK, France, Germany, and Spain is also expected to drive the growth of the market in the region. For instance, in March 2021, PepsiCo introduced a new range of low-calorie drinks under the brand name ‘Pepsi Max’ in the UK.

Asia Pacific is expected to witness the fastest growth in the coming years, primarily driven by the increasing demand for healthier drinks in the region. Additionally, an increase in disposable income, rising urbanization, and changing lifestyle are other factors expected to propel the market growth in the region. For instance, in May 2021, Suntory Beverage & Food Ltd. launched a new range of health drinks in Japan.

In this part of the non-alcoholic beverages products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your non-alcoholic beverages products. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main source of revenues for a non-alcoholic beverages products business comes from sales of the beverages, franchise fees, and sponsorships. Here you will find a list with a description of each of them and other possible sources of profit such as fundraising, the sale of merchandise, and leasing the place for parties and corporate events.

Projecting Expenses
In this section, all the regular expenses related to keeping the non-alcoholic beverages products business running will be described. The list of operating expenses includes product supplies, wages, maintenance and repairs, utilities, insurance policies, advertising, and others.

Some of the key companies operating in the non-alcoholic beverages market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In April 2022, Coca-Cola launched a new line of low-calorie drinks, called the Zero Sugar range.

– In August 2022, PepsiCo launched the Gatorade Heat, a new line of sports drink designed to keep consumers hydrated in hot climates.

– In October 2022, Dr. Pepper Snapple Group launched the Diet Mango Orange flavored drink.

Some of the prominent players in the non-alcoholic beverages market include:

– The Coca-Cola Company
– PepsiCo, Inc.
– Dr. Pepper Snapple Group
– Nestle SA
– Unilever
– Red Bull GmbH
– Keurig Dr Pepper
– Starbucks Corporation
– Monster Beverage Corporation
– Danone

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global non-alcoholic beverages market based on product, distribution channel, type, and region:

1. Product Outlook (Revenue, USD Million, 2017 – 2030)

– Soft Drinks
– Fruit Juices
– Functional Beverages
– Dairy Alternatives
– Sports Drinks

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Supermarkets & Hypermarkets
– Online
– Convenience Stores
– Others

3. Type Outlook (Revenue, USD Million, 2017 – 2030)

– Hot
– Cold

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What Factors are Driving the Growth of the Global Non-alcoholic Beverages Market?
[A]: Several factors are driving the growth of the global non-alcoholic beverages market, including an increasing demand for healthful beverages, rising health consciousness, the emergence of a variety of flavors, changing consumer lifestyles, and the growing preference for organic beverages.

[Q]: Who are the Key Players in the Global Non-alcoholic Beverages Market?
[A]: The key players in the global non-alcoholic beverages market include The Coca-Cola Company, PepsiCo, Inc., Nestle S.A., Dr. Pepper Snapple Group, Inc., and Unilever PLC.

[Q]: What are the Major Distribution Channels for Non-alcoholic Beverages?
[A]: The major distribution channels for non-alcoholic beverages include supermarkets & hypermarkets, convenience stores, and online stores.

[Q]: What Regions Offer the Largest Opportunity for the Non-alcoholic Beverages Market?
[A]: Asia Pacific is expected to be the largest and fastest-growing region in the non-alcoholic beverages market, due to the increasing urban population and growing health consciousness in this region.

[Q]: What are the Major Types of Non-alcoholic Beverages?
[A]: The major types of non-alcoholic beverages include carbonated soft drinks, bottled water, juices, energy drinks, RTD tea, and RTD coffee.