This FREE sample includes market data points, ranging from trend analyses to market estimates & forecasts. See for yourself.
Organic Snacks Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
GET A FREE SAMPLE
Report Overview
The global organic snacks products market was valued at USD 54.6 billion in 2022 and is expected to expand at a CAGR of 11.0% from 2023 to 2030. The increasing demand for organic snacks products is driven by the rising health consciousness among consumers and the growing popularity of organic products. Additionally, growing consumer preference for gluten-free and vegan snacks is further expected to boost the market growth.
Organic snacks products are gaining popularity because of the increasing awareness about their health benefits among consumers. Organic snacks are free from artificial colors, flavors, and preservatives and are also rich in antioxidants, vitamins, and minerals. Furthermore, the introduction of innovative flavors and convenient packaging is also driving the demand for organic snacks products. For instance, in October 2021, Kellogg’s launched a range of organic snacks under its popular Pringles brand, which includes Organic White Cheddar, Organic BBQ, and Organic Sour Cream and Onion.
The growing demand for organic snacks products is also attributed to the increasing consumer preference for plant-based snacks. Plant-based snacks are gaining popularity due to the health benefits they offer. Furthermore, the growing vegan population is also driving the demand for plant-based snacks. For instance, in June 2021, The Kraft Heinz Company launched Vegan Mayo, a plant-based mayonnaise, under its Heinz brand.
Organic snacks products are also gaining traction due to the rising demand for natural and clean ingredients. Consumers are increasingly looking for snacks with natural ingredients that are free from synthetic additives and preservatives. Furthermore, the increasing demand for snacks with natural sweeteners and no added sugar is further driving the market growth. For instance, in August 2021, Hershey’s introduced Hershey’s Organic Chocolate Bars, which are made with organically grown cocoa beans, free from synthetic pesticides, herbicides, and insecticides, and contain no artificial flavors, colors, or preservatives.
The rising demand for organic snacks products from the retail sector is also expected to drive the market growth. Retailers are introducing organic snacks products in their stores to capture the growing consumer demand. Furthermore, the increasing number of supermarkets and hypermarkets is further expected to drive the market growth. For instance, in July 2021, Target announced the launch of its Good & Gather Organic Snacks line, which includes organic potato chips, veggie chips, and popcorn. The line is said to be free from artificial flavors and preservatives and made with real ingredients.
Product Insights
The organic snacks segment held the largest market share in 2020 and is expected to remain dominant over the forecast period. This is mainly attributed to rising consumer preference for organic snacks owing to their natural ingredients, health benefits, and clean label. Rising health consciousness among consumers is increasing the demand for organic snacks as they are free from artificial additives and preservatives. Furthermore, increasing disposable income and changing lifestyle of consumers are also driving the demand for organic snacks.
The organic chips segment is anticipated to expand at the fastest CAGR of 8.3% over the forecast period. The popularity of organic chips is increasing due to the growing health consciousness among consumers. Organic chips are manufactured with natural ingredients and are free from any artificial additives and preservatives. Moreover, the increasing availability of organic chips in retail stores and the growing popularity of organic snacks are also driving the growth of this segment.
Distribution Channel Insights
The supermarkets and hypermarkets segment accounted for the major share of 56.3% in 2022. This segment is the most preferred channel for consumers to purchase organic snacks. Supermarkets and hypermarkets offer a wide range of organic snacks, which makes it easier for consumers to compare and select the best option. Additionally, these stores offer discounts and other promotional offers from time to time, which further drives the segment growth.
The online segment is expected to expand at the highest CAGR of 9.2% over the forecast period. The surge in the penetration of internet and the availability of online platforms for buying organic snacks are the major factors driving the segment growth. Moreover, the increasing number of online organic snacks stores and the provision of attractive discounts and offers are further driving the segment growth. For instance, Amazon, Walmart, and Target are some of the major online platforms offering organic snacks at discounted rates.
Type Insights
The organic snacks market is segmented into chips, bars, nuts & seeds, popcorn, and others. In 2022, the chips segment accounted for the largest revenue share of 42.8%. The increasing demand for organic snacks with natural and healthier ingredients is driving the growth of this segment. Additionally, the increasing availability of organic snacks with different flavors is further boosting the demand for these products. For instance, in May 2020, Nature’s Garden, a snack producer, launched organic chips with flavors such as Himalayan Sea Salt, BBQ, and Sour Cream & Onion in the U.S.
The bars segment is anticipated to expand at the highest CAGR of 8.7% over the forecast period. The increasing demand for bars from health-conscious consumers is driving the growth of this segment. Furthermore, the increasing popularity of vegan bars with organic ingredients such as fruits, nuts, and seeds is also likely to fuel the market growth in the forecasted period. For instance, in October 2020, Nature’s Bakery, a manufacturer of vegan snacks, launched a new line of vegan bars made with organic ingredients.
Regional Insights
Europe is projected to lead the organic snacks market. The growing awareness regarding health benefits of organic snacks and the increasing demand for organic products are some of the major factors driving the organic snacks market in the region. The presence of leading players in the region, such as Hain Celestial, General Mills, and Nature’s Path Foods, is further expected to contribute to the growth of the market. For instance, in January 2021, Nature’s Path Foods launched the Love Crunch line of organic cereal and granola bars in Europe.
North America is expected to witness the second-highest CAGR during the forecast period. Increasing health concerns among consumers is leading to the adoption of organic snacks. In addition, the presence of prominent players in the region, such as General Mills and Kellogg’s, is expected to contribute to the growth of the market. For instance, in May 2021, Kellogg’s introduced a new line of organic snacks, including organic popcorn, fruit and nut bars, and nut butter snacks.
Financial Projections
In this part of the business plan, we will provide a detailed breakdown of all income and expense categories of the organic snacks products. These forecasts include cash flow projections and capital requirements for your business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for the organic snacks products business comes from the sale of organic snacks products. Here you will find a list with a description of each of them and other possible sources of profit such as online sales, corporate orders, and vending machine sales.
Projecting Expenses
In this section, all the regular expenses related to keeping the organic snacks products business running will be described. The list of operating expenses includes ingredient and packaging costs, wages, marketing and advertising, utilities, insurance policies, website hosting and maintenance, and others.
Key companies & market share insights
Some of the key companies operating in the organic snacks market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In June 2022, Biena Snacks launched a range of organic chickpea snacks with flavors such as BBQ, Sea Salt, and Honey Roasted.
– In August 2022, Kind Snacks launched a range of organic nut and dried fruit bars.
– In October 2022, Nature’s Path launched a range of organic cereal bars with flavors such as Chocolate Chip, Maple Pecan, and Peanut Butter.
Some of the prominent players in the organic snacks market include:
– Biena Snacks
– Kind Snacks
– Nature’s Path
– The Hain Celestial Group
– General Mills, Inc.
– Kellogg Company
– The Hershey Company
– PepsiCo, Inc.
– Mars, Inc.
– Nestle SA
Global Organic Snacks Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global organic snacks products market based on product, distribution channel, type, and region:
1. Product Outlook (Revenue, USD Million, 2017 – 2030)
– Dried Fruits
– Nuts & Seeds
– Popcorn
– Energy Bars
– Others
2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Supermarkets & Hypermarkets
– Online
– Others
3. Type Outlook (Revenue, USD Million, 2017 – 2030)
– Organic
– Non-Organic
4. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What Factors are Driving the Organic Snacks Market?
[A]: Growing consumer preference for natural and healthy snacks and changing lifestyle are the key factors driving the organic snacks market. Increasing disposable income, growing health awareness, and rising demand for convenience food are also driving the organic snacks market. Consumers are increasingly opting for snacks made from organic ingredients such as organic nuts, fruits, and vegetables.
[Q]: Who are the Key Players in the Organic Snacks Market?
[A]: Some of the key players in the organic snacks market are General Mills, Hormel Foods Corporation, PepsiCo Inc., Kellogg Company, Mondelēz International, Inc., Hero Group, Conagra Brands, Inc., Nature’s Path Foods, The Kraft Heinz Company, and Dr. McDougall’s Right Foods.
[Q]: What are the Different Types of Organic Snacks?
[A]: The different types of organic snacks include organic nuts, organic chips, organic dried fruits, organic nut butters, organic popcorn, organic pretzels, organic granola bars, organic trail mix, organic cookies, and organic crackers.
[Q]: What is the Potential of Product Innovation in the Organic Snacks Market?
[A]: Product innovation is playing a major role in the organic snacks market. Companies are introducing innovative organic snacks such as organic popcorn with flavors like cheddar, dill pickle, and garlic & onion. They are also introducing organic snacks with mix of nuts, fruits, and chocolate. These innovative products are expected to drive market growth in the near future.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
To request a free sample copy of this report, please complete the form below.
We value your investment and offer free customization with every report to fulfil your exact research needs.
