The global packaged water products market was valued at USD 79.3 billion in 2022 and is expected to grow at a CAGR of 4.2% from 2023 to 2030. Packaged water products such as bottled water, canned water, and other packaged water products are gaining popularity due to the rising awareness about health and wellness among consumers. The growing trend of consuming clean and safe water has led to the increasing demand for packaged water products. The rising health concerns due to the increasing number of water-borne diseases have further propelled the demand for packaged water products. Furthermore, the increasing disposable income of consumers has enabled them to spend more on bottled water and other packaged water products.

The increasing availability of packaged water products in various sizes and shapes, along with the rising number of promotional activities and product launches, is fueling the demand for these products. For instance, in April 2021, Nestle Waters, a bottled water company, launched a new product line called Nestle Pure Life Sparkling. The new product is a sparkling water line with natural flavors, including berry and lime, that contain no sugar, no sweeteners, and no calories.

The growing convenience of packaged water products is one of the key factors that is driving the demand for these products. Consumers are increasingly opting for convenience foods, snacks, and bottled water to save time. The growing trend of on-the-go consumption is further propelling the demand for packaged water products. Furthermore, the increasing number of health-conscious consumers has led to the rising demand for packaged water products. Consumers are increasingly opting for packaged water products as they are seen as a healthy alternative to sugary drinks.

The growing awareness regarding the environmental impact of plastic packaging has led to the increasing demand for eco-friendly packaging solutions. Companies are introducing innovative and sustainable packaging solutions to reduce their carbon footprint. For instance, in May 2021, Nongfu Spring, a Chinese bottled water company, launched eco-friendly bottles made from recycled paper. The company has also pledged to use only recycled paper for its packaging.

In addition, the rising popularity of sports and energy drinks is propelling the demand for bottled water products. Sports and energy drinks are gaining popularity due to their high nutrient content and the fact that they can help improve physical performance. For instance, in April 2021, Aquamantra, a bottled water company, launched its new line of energy drinks that contain natural ingredients, including vitamins, minerals, and electrolytes.

The bottled water segment dominated the market and accounted for a share of around 42.2% in 2022. The growing awareness among consumers regarding the health benefits of consuming packaged water, the convenience of the product, and the increasing preference for packaged water products are some of the factors driving the growth of the segment. According to an article published by the International Bottled Water Association (IBWA), in October 2019, 46% of consumers choose bottled water because it is convenient to take and consume on the go.

The filtered water segment is expected to expand at the fastest CAGR of 10.2% over the forecast period. Growing consumer preference for filtered water products, increasing demand for clean and safe drinking water, and the rising awareness of health benefits associated with filtered water are some of the key factors driving the growth of the segment. According to an article published by the World Health Organization (WHO), in November 2019, filtered water is the safest option for drinking. In addition, the use of advanced technologies for filtering water and the emergence of various water filtration brands are further driving the market growth.

The supermarkets and hypermarkets segment held the largest share of the packaged water market in 2022. Supermarkets and hypermarkets offer convenience and are considered the most preferred choice of shoppers for the purchase of packaged water. The presence of large stores with vast varieties of products, reasonable pricing, and the availability of discounts make them the ideal choice for purchasing packaged water. Moreover, the rise in online grocery platforms and the availability of online delivery services has further triggered the growth of this segment.

The e-commerce segment is expected to register the highest CAGR of 8.9% during the forecast period. The growth of the e-commerce segment is mainly driven by the increasing number of e-commerce platforms such as Amazon, Flipkart, and Grofers, which have enabled consumers to purchase packaged water conveniently. Furthermore, the availability of packaged water in the form of subscription services, such as Amazon Subscribe & Save, has further driven the growth of the segment.

The bottled water segment accounted for the highest revenue share of 53.7% in the year 2022. The growing health consciousness among consumers and the increasing demand for safe water is driving the growth of the bottled water segment. Bottled water companies such as Nestle, PepsiCo, and Coca-Cola are launching new products in the market that are fortified with minerals, vitamins, and other health supplements, which is further driving the demand for bottled water. The presence of these fortified water products in the market is expected to drive the segment growth in the forecast period.

The carton segment is anticipated to expand at the highest CAGR of 11.5% over the forecast period. The increasing awareness about the environment among consumers is driving the growth of the carton segment. These cartons are made from paperboard and are 100% recyclable, which makes them an ideal choice for eco-friendly packaging solutions. Additionally, the rising demand for carton packaging from the food and beverage industry is also contributing to the growth of the segment.

Asia Pacific is expected to be the largest regional market for packaged water products and is projected to register a CAGR of 5.2% from 2021 to 2027. This can be attributed to the rising population, increasing urbanization, and growing health consciousness among the consumers in this region. In addition, the growing demand for bottled water, due to changing lifestyle, is further expected to drive the growth of the Asia Pacific market.

North America is expected to witness significant growth over the forecast period, owing to the presence of a large number of beverage producers in the region. The growing popularity of sports and energy drinks and the introduction of flavored and functional water are expected to drive the market in the region. Furthermore, the presence of prominent players, such as The Coca-Cola Company, Nestlé S.A., and PepsiCo, Inc., is expected to fuel the growth of the market in this region.

In this part of the packaged water products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your packaged water products business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main source of revenues for a packaged water products business comes from the sale of bottled and packaged water, as well as water cooler rentals and delivery services. Here you will find a list with a description of each of them and other possible sources of profit such as fundraising, the sale of merchandise, and leasing the place for parties and corporate events.

Projecting Expenses
In this section, all the regular expenses related to keeping the packaged water business running will be described. The list of operating expenses includes wages, maintenance and repairs, utilities, insurance policies, advertising, packaging materials, delivery costs, and others.

Some of the key companies operating in the packaged water market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In July 2022, Nestle Waters, a subsidiary of Nestle SA, launched their bottled water product ‘Pure Life’ in India.

– In August 2022, PepsiCo Inc. launched their bottled water product ‘Aquafina’ in the Saudi Arabian market.

– In September 2022, Coca-Cola launched their bottled water product ‘Dasani’ in the UAE market.

Some of the prominent players in the packaged water market include:

– Nestle SA
– PepsiCo Inc.
– Coca-Cola
– Danone
– Fonterra Co-operative Group
– Suntory Beverage & Food Ltd
– The Kraft Heinz Company
– Cott Corporation
– Mars Inc.
– Dr Pepper Snapple Group

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global packaged water products market based on product type, packaging type, distribution channel, and region:

1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)

– Bottled Water
– Cartons
– Cans
– Others

2. Packaging Type Outlook (Revenue, USD Million, 2017 – 2030)

– Plastic
– Glass
– Aluminum
– Others

3. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Supermarkets & Hypermarkets
– Online
– Others

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the major drivers of the Packaged Water Products Market?
[A]: The major drivers of the Packaged Water Products Market are the rising health concerns, increasing demand for healthy and convenient beverages, growing demand for premium products, growing awareness about the health benefits of packaged water, and increasing disposable incomes.

[Q]: What is the Growth Prospects of the Packaged Water Products Market?
[A]: The global packaged water products market is projected to grow at a CAGR of 6.3 % from 2020 to 2027. Factors such as the increasing health concerns and rising demand for healthy and convenient beverages are expected to drive the market.

[Q]: What is the Impact of COVID-19 on the Packaged Water Products Market?
[A]: The COVID-19 pandemic has had a significant impact on the packaged water products market. The disruption in the supply chain and the shortage of labor have hampered the production and distribution of the products. Additionally, the rising health concerns due to the virus have increased the demand for packaged water products, which is projected to boost the market in the coming years.

[Q]: Who are the Key Players in the Packaged Water Products Market?
[A]: The key players in the packaged water products market are The Coca-Cola Company, PepsiCo, Inc., Nestlé S.A., Danone S.A., Suntory Beverage & Food Ltd, and Grupo Bimbo S.A.B. de C.V.

[Q]: What are the Different Types of Packaged Water Products?
[A]: The different types of packaged water products include purified water, mineral water, and flavored water. Purified water is the most common type of packaged water, followed by mineral and flavored water.