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Sewing Machine Products Market Size, Share, & Trends Analysis Report (2023 – 2030)
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Report Overview
The global sewing machine market is estimated to be valued at USD 12.5 billion in 2022 and is projected to grow at a CAGR of 4.0% from 2023 to 2030. The sewing machine market is driven by the rapid growth of the apparel industry. The increasing demand for fashionable and affordable clothing is creating a positive outlook for the growth of the sewing machine market. The rise in the emergence of new fashion trends and the changing consumer preference for custom-made apparel are likely to drive the demand for sewing machines in the near future.
Moreover, the rising trend of DIY activities has driven the demand for consumer sewing machines. Consumers are increasingly participating in DIY activities such as making costumes and clothes, home decor, and other craft items. According to the Craft & Hobby Association, in the US, about 41.4 million people were participating in DIY activities in 2020. Furthermore, the rising popularity of craft activities among millennials is likely to drive the demand for consumer sewing machines in the coming years.
In addition, in the industrial segment, the increasing demand for advanced and automated machines is expected to drive the demand. The introduction of multi-function sewing machines with advanced features such as computerized stitching and embroidery is likely to drive the demand for industrial sewing machines. Manufacturers are increasingly focusing on the launch of new products with advanced features to cater to the growing demand from end-users. For instance, in August 2021, Brother International Corporation launched a new line of computerized sewing and quilting machines. The new machines feature advanced features such as a large-sized LCD touch screen display and a full range of automatic functions.
The growing trend of smart homes is also driving the demand for industrial sewing machines. The demand for smart home products such as curtains, bedsheets, and cushion covers is increasing as consumers are looking for automated solutions for their homes. This is expected to increase the demand for automated industrial sewing machines in the coming years. Furthermore, the increasing trend of customization is likely to drive the demand for industrial sewing machines as consumers are increasingly looking for customized apparel.
Overall, the rising demand for affordable and fashionable apparel, coupled with the growing trend of DIY activities, is expected to drive the demand for sewing machines in the coming years. The increasing popularity of smart homes and customization is further expected to fuel the demand for industrial sewing machines.
Product Insights
The domestic segment is expected to hold the largest share of the market over the forecast period. The wide availability of domestic sewing machines across the developing countries, their economical pricing, and the presence of a large number of domestic players are some of the key factors driving the segment growth. According to a report published by the International Labour Organization, in 2020, the majority of households in India, Bangladesh, and Vietnam owned a domestic sewing machine.
The industrial segment is expected to register a CAGR of 5.3% between 2021 and 2027. An increasing number of small-scale and medium-scale garment manufacturing units, along with the rise in the adoption of advanced industrial sewing machines, are driving the growth of the segment. Furthermore, the growing demand for customized apparel and the emergence of new trends in the fashion industry are also contributing to the growth of the segment.
Distribution Channel Insights
The supermarkets and hypermarkets segment accounted for the largest share of the sewing machines market in 2022. The growth of this segment is mainly driven by the increasing consumer inclination towards supermarkets & hypermarkets as the primary source to purchase sewing machines. According to a survey conducted by the American Sewing Guild in 2020, the majority of consumers prefer to purchase sewing machines from supermarkets & hypermarkets due to their vast selection of products and the ability to touch and feel the product before purchase. These establishments also provide customers with assistance in making quick purchase decisions.
The online segment is anticipated to witness the highest CAGR of 10.7% over the forecast period. The increasing number of e-commerce websites and mobile applications launching for the sale of sewing machines is expected to drive the growth of this segment. For instance, in March 2022, Brother Industries launched an online portal for the sale of their sewing machines, which enabled customers to buy sewing machines from the comfort of their homes. In addition, the company also provides product information and after-sales service to customers through its online portal.
Type Insights
The domestic segment accounted for the largest revenue share of 58.6% in the year 2022. The increasing awareness about sewing machines and their applications for making garments and home furnishings is one of the major factors driving the growth of this market. The increasing demand for home decor items and apparel is one of the major factors driving the demand for domestic sewing machines. Furthermore, the increase in the disposable income of consumers has enabled them to purchase sewing machines for domestic use.
The industrial segment is anticipated to expand at the highest CAGR of 8.7% over the forecast period. The increasing automation in the apparel industry is one of the major factors driving the demand for industrial sewing machines. The increasing adoption of automated sewing machines in the apparel industry has enabled the companies to reduce labor costs and improve efficiency. Furthermore, the increasing demand for apparel is also driving the demand for industrial sewing machines.
Regional Insights
Europe dominated the global sewing machine market and accounted for a revenue share of over 32% in 2022. This can be attributed to the presence of leading brands in the region, such as Brother, Singer, and Janome, which are continuously investing in new product launches and marketing activities to increase the visibility of their products.
Asia Pacific is expected to witness the fastest growth in the coming years. This can be attributed to the increasing demand for sewing machines from emerging countries, such as India and China, due to a rise in the fashion industry. In addition, the rising number of women entrepreneurs in the region is expected to create a demand for sewing machines. For instance, in April 2021, Brother launched a new line of mid-priced sewing machines in India.
Financial Projections
In this part of the sewing machine products business plan we will provide a detailed breakdown of all income and expense categories of the business. These projections will include cash flow projections and capital requirements for your sewing machine products business. Usually, these projections are drafted for a 5-year period.
Revenue Assumptions
The main source of revenues for a sewing machine products business comes from the sale of machines and related accessories. Here you will find a list with a description of each of them, such as sewing machines, thread, fabric, needles, and other sewing supplies. Other possible sources of profit include services such as repairs, alterations, and classes.
Projecting Expenses
In this section, all the regular expenses related to keeping the sewing machine products business running will be described. The list of operating expenses includes rent, wages, maintenance and repairs, utilities, insurance policies, advertising, and others.
Key companies & market share insights
Some of the key companies operating in the sewing machine market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:
– In June 2022, Janome America launched a new sewing machine, the Janome DC2050, which features a built-in thread cutter and an automatic needle threader.
– In August 2022, Brother International Corporation launched the LS-2125i, an electronic sewing machine with a built-in needle threader and an automatic thread cutter.
– In October 2022, Singer launched the Quantum Stylist 9960, a computerized sewing machine with an incorporated LCD screen and an automatic needle threader.
Some of the prominent players in the sewing machine market include:
– Janome America Inc.
– Brother International Corporation
– Singer Corporation
– JUKI Corporation
– Husqvarna Group
– Pfaff Industries Inc.
– Ricoma International Corporation
– Yamata Corporation
– Bernina International AG
– Mitsubishi Heavy Industries, Ltd.
Global Sewing Machine Market Segmentation
This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global sewing machine products market based on product type, application, distribution channel, and region:
1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)
– Household Sewing Machines
– Commercial Sewing Machines
– Industrial Sewing Machines
– Embroidery Machines
– Others
2. Application Outlook (Revenue, USD Million, 2017 – 2030)
– Garment & Textile
– Leather & Fur
– Others
3. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)
– Offline
– Online
4. Regional Outlook (Revenue, USD Million, 2017 – 2030)
– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa
Frequently Asked Questions
[Q]: What are the key factors driving the sewing machine market?
[A]: The major driving factors for the sewing machine market include the rise in the demand for apparel, growing adoption of automation technology, and increasing demand from the home décor and clothing industries. Additionally, the growing trend of customization and personalization of clothing, the development of new fabrics, and the increasing use of digital sewing machines are further expected to aid in the growth of the sewing machine market.
[Q]: Who are the key players in the sewing machine market?
[A]: Some of the key players in the global sewing machine market are Brother Industries Ltd., Janome Sewing Machine Co. Ltd., Singer Corporation, Juki Corporation, Riccar Inc., and Husqvarna AB.
[Q]: What is the potential of product innovation?
[A]: Product innovation has been a major focus in the sewing machine market due to the growing demand for customized and personalized apparel. Sewing machine manufacturers are introducing advanced features such as computerized sewing machines and automated machines to meet the changing demands of the customers. Additionally, the introduction of new fabrics and materials into the market are also expected to boost the growth of the sewing machine market.
[Q]: What is the outlook for the sewing machine market?
[A]: The sewing machine market is expected to grow significantly during the forecast period from 2020 to 2027, due to the increasing demand for apparel, the growing trend of customization, and the introduction of new fabrics and materials. Additionally, the increasing adoption of automation technology in the apparel industry is expected to further drive the growth of the sewing machine market.
Research Methodology
Impact Analytix employs a comprehensive and iterative research methodology focused on minimizing deviance in order to provide the most accurate estimates and forecasts possible. The company utilizes a combination of bottom-up and top-down approaches for segmenting and estimating quantitative aspects of the market. In Addition, a recurring theme prevalent across all our research reports is data triangulation which looks market from three different perspectives. Critical elements of the methodology employed for all our studies include:
Preliminary data mining
Raw market data is obtained and collated on a broad front. Data is continuously filtered to ensure that only validated and authenticated sources are considered. In addition, data is also mined from a host of reports in our repository, as well as a number of reputed paid databases. For a comprehensive understanding of the market, it is essential to understand the complete value chain and in order to facilitate this; we collect data from raw material suppliers, distributors as well as buyers.
Technical issues and trends are obtained from surveys, technical symposia, and trade journals. Technical data is also gathered from an intellectual property perspective, focusing on white space and freedom of movement. Industry dynamics with respect to drivers, restraints, and pricing trends are also gathered. As a result, the material developed contains a wide range of original data that is then further cross-validated and authenticated with published sources.
Statistical model
Our market estimates and forecasts are derived through simulation models. A unique model is created and customized for each study. Gathered information for market dynamics, technology landscape, application development, and pricing trends are fed into the model and analyzed simultaneously. These factors are studied on a comparative basis, and their impact over the forecast period is quantified with the help of correlation, regression, and time series analysis. Market forecasting is performed via a combination of economic tools, technological analysis, industry experience, and domain expertise.
Econometric models are generally used for short-term forecasting, while technological market models are used for long-term forecasting. These are based on an amalgamation of the technology landscape, regulatory frameworks, economic outlook, and business principles. A bottom-up approach to market estimation is preferred, with key regional markets analyzed as separate entities and integration of data to obtain global estimates. This is critical for a deep understanding of the industry as well as ensuring minimal errors. Some of the parameters considered for forecasting include:
Market drivers and restraints, along with their current and expected impact
Raw material scenario and supply v/s price trends
Regulatory scenario and expected developments
Current capacity and expected capacity additions up to 2030
We assign weights to these parameters and quantify their market impact using weighted average analysis, to derive an expected market growth rate.
Primary validation
This is the final step in estimating and forecasting our reports. Exhaustive primary interviews are conducted, face to face as well as over the phone to validate our findings and assumptions used to obtain them. Interviewees are approached from leading companies across the value chain including suppliers, technology providers, domain experts, and buyers so as to ensure a holistic and unbiased picture of the market. These interviews are conducted across the globe, with language barriers overcome with the aid of local staff and interpreters. Primary interviews not only help in data validation but also provide critical insights into the market, current business scenario, and future expectations and enhance the quality of our reports. All our estimates and forecast are verified through exhaustive primary research with Key Industry Participants (KIPs) which typically include:
Market-leading companies
Raw material suppliers
Product distributors
Buyers
The key objectives of primary research are as follows:
To validate our data in terms of accuracy and acceptability
To gain an insight into the current market and future expectations
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