The U.S. faucet products market size was valued at USD 10.3 billion in 2022 and is expected to expand at a CAGR of 4.7% over the forecast period from 2023 to 2030. The growing demand for luxury and high-end faucet products is a key factor driving the growth of this market. The emergence of new technologies such as touchless and voice-controlled faucets is driving the demand for smart faucet products. Furthermore, the increasing focus on water conservation is also driving the demand for water-efficient faucet products.

Manufacturers are focusing on launching new products to meet the changing demand of the consumers. For instance, in April 2021, Moen, Inc. launched a new line of matte black bathroom faucets, offering a modern, minimalist look. This product line is designed to bring contemporary style to the bathroom.

The increasing popularity of online retail channels and the introduction of innovative products are also driving the market growth. For instance, in August 2021, Delta Faucet launched a new line of touchless faucets and showerheads. The new products are equipped with the company’s proprietary Delta Touch2O technology, allowing users to easily turn the water on and off with just a tap. This technology also helps in reducing water waste.

In addition, the increasing demand for premium faucet products is driving the growth of the market. Manufacturers are introducing new products with advanced features and designs to cater to the needs of the customers. For instance, in June 2021, GROHE, a leading provider of premium kitchen and bathroom fixtures, launched a new line of showerheads and faucets with the company’s proprietary GROHE Blue Home technology. This technology filters and cools tap water, eliminating the need for bulky and expensive water filtration systems.

The emergence of new technologies such as smart and touchless faucets is expected to create lucrative opportunities for the market in the coming years. Additionally, the increasing emphasis on water conservation is expected to drive the demand for water-efficient faucet products. Furthermore, manufacturers are focusing on launching new products with advanced features and designs, which is expected to further drive the market growth.

The single-handle segment is expected to dominate the market and account for a share of around 40.9% in 2022. Single-handle products provide an easy way to adjust water temperature and flow rate with a single lever. The rise in the popularity of these products is attributed to their easy installation and convenience for users. According to a survey conducted by Home Advisor, in April 2020, almost 70% of the respondents preferred the installation of single-handle faucets.

The widespread adoption of touchless faucets is driving the demand in the market. The touchless faucets segment is expected to expand at the highest CAGR of 8.0% during the forecast period. The increasing awareness regarding hygiene and safety due to the outbreak of COVID-19 is driving the growth of the segment. According to a survey conducted by the U.S. Centers for Disease Control and Prevention (CDC), in April 2020, almost 90% of the respondents believed that touchless faucets help in reducing the risk of contamination. Furthermore, the increasing concerns among people for the application of the latest technology and innovation are expected to propel the growth of the market.

The offline segment captured the largest share of the U.S. faucet products market in 2022. Offline channels such as independent stores, supermarkets & hypermarkets, and specialty stores are the primary sources of purchasing faucet products. These stores provide customers with a wide range of products, as well as the ability to touch and feel the product before making a purchase decision. Moreover, customers can also get expert advice from sales personnel at these stores.

The online segment is expected to expand at the highest CAGR of 12.9% over the forecast period. The growth of the segment is mainly driven by the increasing penetration of internet and smartphone users in the U.S. In addition, the emergence of e-commerce platforms such as Amazon, Walmart, Home Depot, Lowes, and Grainger has made it easier for customers to purchase faucet products online. Furthermore, these platforms offer attractive discounts and promotional offers, which is further aiding the growth of the online segment.

The pull-out segment accounted for the largest revenue share of 37.5% in the year 2022. The increasing trend of using pull-out faucets due to their adjustable spray settings and ability to move easily around the sink is propelling the demand for the pull-out segment. The pull-out faucets offer a more efficient cleaning process and are easily accessible, which makes them popular in the U.S. market.

The pull-down segment is anticipated to expand at the highest CAGR of 11.3% over the forecast period. The rising trend of using pull-down faucets is driven by their convenience and easy to use features such as single-handle control, adjustable spray settings, and integrated temperature control. Furthermore, their attractive designs and advanced features are also contributing to their rising demand.

The U.S. dominated the market and accounted for the largest revenue share of over 43.6% in 2022. This growth can be attributed to the presence of key players, such as Kohler, Moen, and Delta, who manufacture premium and high-quality faucets. Furthermore, the increasing preference for modern and advanced products with features such as touchless technology, spray patterns, and temperature control is driving the growth of the market in the region.

Europe is expected to witness the second-fastest growth in the coming years. The growing trend of smart homes in the region is expected to drive the growth of the market. Furthermore, the increasing demand for designer faucets with a contemporary look and feel is expected to drive the demand for these products. For instance, in October 2021, Hansgrohe launched a new range of designer faucets for the European market.

In this part of the U.S. Faucet Products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your U.S. Faucet Products business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main sources of revenue for a U.S. Faucet Products business come from the sale of faucets, fixtures, and accessories. Other sources of revenue may include the sale of services such as installation, repairs, and consultations.

Projecting Expenses
In this section, all the regular expenses related to keeping the U.S. Faucet Products business running will be described. The list of operating expenses includes but is not limited to: materials & parts, shipping & handling, inventory, advertising, payroll, rent, utilities, and insurance.

Some of the key companies operating in the U.S. faucet market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In June 2022, Moen Inc. launched the Weymouth collection of bathroom faucets with touchless technology, allowing consumers to turn on and off the faucet with a simple wave of their hand.

– In October 2022, Delta Faucet Company launched the Trinsic collection of kitchen faucets with a pull-down spray wand and Touch2O technology, allowing consumers to easily turn on and off the faucet with just a touch.

– In February 2022, Kohler Co. launched the Purist collection of kitchen faucets with pull-down spray technology and temperature memory, allowing users to set and maintain their preferred water temperature.

Some of the prominent players in the U.S. faucet market include:

– Moen Inc.
– Delta Faucet Company
– Kohler Co.
– American Standard Brands
– GROHE
– Hansgrohe
– Pfister
– Speakman
– TOTO
– Waterstone Faucets

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global U.S. faucet products market based on product type, application, distribution channel, and region:

1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)

– Kitchen Faucets
– Bathroom Faucets
– Sink Faucets
– Others

2. Application Outlook (Revenue, USD Million, 2017 – 2030)

– Residential
– Commercial

3. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Online
– Offline

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the factors driving the U.S. faucet products market?
[A]: The growing demand for smart faucets, increasing adoption of connected products, and the shift towards water conservation and energy-efficient products are some of the factors driving the U.S. faucet products market. The rise in residential and commercial construction projects, as well as the rising trend of home improvement and renovation, are also driving the market.

[Q]: What are the Leading Technologies in the U.S. Faucet Products Market?
[A]: The leading technology in the U.S. faucet products market includes touchless technology, water-saving technology, and connected technology. Touchless technology allows for hands-free operation and is becoming increasingly popular in the U.S. The water-saving technology helps to reduce water consumption and is a preferred choice among users. Moreover, connected technology enables devices to be connected with other devices and is expected to help drive the market growth.

[Q]: Who are the Key Players in the U.S. Faucet Products Market?
[A]: The key players in the U.S. faucet products market include Moen, Delta Faucet Company, Kohler Co., GROHE, Pfister, American Standard, and Hansgrohe.

[Q]: What are the Opportunities in the U.S. Faucet Products Market?
[A]: The U.S. faucet products market is expected to witness opportunities with the growing demand for smart faucets, connected products, and energy-efficient products. Moreover, the increasing focus on water conservation, a rise in residential and commercial construction projects, and the growing trend of home improvement and renovation are expected to provide more opportunities for the market.

[Q]: What are the Challenges in the U.S. Faucet Products Market?
[A]: The high cost of the products and the lack of awareness about the different types of products are some of the major challenges in the U.S. faucet products market. Furthermore, the lack of standardization and the difficulty in installation of connected products are expected to further hinder the growth of the market.