The U.S. food truck services market was valued at USD 1.8 billion in 2021, and is projected to witness a CAGR of 7.3% during the forecast period (2022–2030). Food trucks have been gaining popularity in the U.S. due to convenience, cost-effectiveness, and the increasing demand for delicious, high-quality food. Moreover, the increasing number of food truck festivals, catering events, and food markets are driving the demand for food truck services in the country.

In 2021, the U.S. witnessed the launch of several new food truck concepts, such as vegan food trucks, street-side burrito vendors, and dessert trucks. Furthermore, food truck festivals are increasingly becoming popular in the U.S., with more than 200 food truck festivals being held annually in the country. According to the National Food Truck Association, the total number of food truck festivals increased from 8 in 2017 to over 200 in 2020.

Furthermore, the increasing demand for delivery services is driving the growth of the food truck services market in the U.S. There has been a significant rise in the demand for food delivery services due to the rapid urbanization and hectic lifestyles of consumers. This has led to an increase in the number of food truck operators providing home delivery services. Moreover, the growing trend of healthy eating is also driving the demand for food truck services. Consumers are opting for food trucks due to the availability of a wide variety of healthy and organic food options.

In addition, the growing popularity of social media platforms is providing a platform for food truck businesses to reach out to a larger customer base. Furthermore, food truck businesses are engaging in promotional activities, including providing discounts and promotional offers, to attract more customers. This is also contributing to the growth of the market. Moreover, the introduction of new technologies, such as mobile apps, artificial intelligence (AI), and analytics, is further supporting the growth of the market.

The breakfast segment is estimated to dominate the US food truck services market and is likely to reach a market size of USD 8.2 billion by 2026. Breakfast is the most important meal of the day and consumers are increasingly looking for convenient and affordable breakfast options. The popularity of food trucks among the millennials and convenience offered by them has been driving the demand for breakfast items from food trucks. According to an article published by Restaurants and Institutions, in April 2020, 44% of US consumers prefer food trucks for breakfast.

The lunch segment is expected to expand at the highest CAGR of 8.1%, in terms of revenue, over the forecast period. The increasing demand for quick and convenient meal options has been driving the segment growth. According to an article published by the National Restaurant Association, in April 2019, food trucks are the most popular choice for lunch for 57% of US consumers. Furthermore, increasing consumer spending on food truck meals and the introduction of healthy and organic food items are some of the key factors driving the segment growth.

The food trucks segment is expected to witness a CAGR of 8.2% over the forecast period. Food trucks provide a convenient option for customers to obtain meals. This is a major factor driving the growth of the segment in the U.S. Moreover, the trend of people dining out and ordering food from food trucks has increased significantly. This is due to the convenience and cost-effectiveness of food trucks, as customers can get freshly cooked meals at a much lower cost than traditional restaurants.

The online segment is anticipated to expand at the highest CAGR of 12.6% over the forecast period. The increasing use of mobile devices among consumers for ordering food from food trucks is also driving the segment’s growth. Moreover, the increasing use of various online ordering platforms such as Grubhub, UberEats, and Postmates, which provide customers with the convenience of ordering food from any location, is also driving the online segment’s growth.

The mobile food truck segment accounted for the largest revenue share of 76.2% in the year 2022. This can be attributed to the rising demand for convenience food, along with the cost-effectiveness of food truck services. Additionally, the rising penetration of social media platforms has helped food trucks to promote their services to a wide audience. For instance, in May 2020, The Big Cheesy, a food truck in Los Angeles, California, created an Instagram page to promote its services and food items.

The catering services segment is expected to grow at the highest CAGR of 6.7% over the forecast period. This can be attributed to the increasing popularity of food trucks for catering events such as weddings, corporate events, and private parties. Furthermore, the introduction of customized catering services by food truck vendors is also driving the segment’s growth. For instance, in November 2019, Street Food Trucks, a food truck catering service in Los Angeles, California, launched a customizable menu to offer customized services to customers.

The U.S. food truck services market is expected to grow significantly in the coming years. The market is highly driven by the presence of a large number of food truck vendors in the country. Moreover, the growing preference for street food over restaurant food is also driving the market’s growth.

In the U.S., the West region dominates the market and is anticipated to hold a significant share throughout the forecast period. The presence of a large number of food truck vendors in the region due to the presence of various food festivals is expected to drive the regional market’s growth. Moreover, the increasing demand for street food among consumers is also expected to propel the regional market’s growth.

The South region is anticipated to witness significant growth in the coming years due to the presence of a large number of food truck vendors in the region. Moreover, the presence of various food festivals in the region is expected to boost the market’s growth. Additionally, the increasing demand for street food among consumers is also expected to drive the regional market’s growth.

In this part of the U.S. Food Trucks Services Products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main source of revenues for a U.S. Food Trucks Services Products business comes from sales of food products, catering services, and vending services. Here you will find a list with a description of each of them and other possible sources of profit such as fundraising events, the sale of merchandise, and leasing the truck for corporate events.

Projecting Expenses
In this section, all the regular expenses related to keeping the U.S. Food Trucks Services Products business running will be described. The list of operating expenses includes wages, truck maintenance and repairs, utilities, licensing and permits, advertising, fuel, and insurance.

Some of the key companies operating in the U.S. food trucks services market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In August 2022, Uber Eats launched a new feature in its app that allows food trucks to set up virtual kitchens and list their food items for delivery.

– In September 2022, Blue Apron announced a partnership with food truck owners across the country, to provide an online platform to allow customers to order meals from their favorite food trucks.

– In October 2022, Grubhub launched a new feature in its app that allows food truck owners to list their food items for delivery.

Some of the prominent players in the U.S. food trucks services market include:

– Uber Eats
– Blue Apron
– Grubhub
– DoorDash
– Postmates
– Deliveroo
– Just Eat
– Fooda
– Roaming Hunger
– ChowNow

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global U.S. food trucks services products market based on product, distribution channel, type, and region:

1. Product Outlook (Revenue, USD Million, 2017 – 2030)

– Ready-to-Eat Meals
– Beverages
– Desserts
– Others

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– On-site
– Off-site

3. Type Outlook (Revenue, USD Million, 2017 – 2030)

– Traditional
– Mobile

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the Key Drivers of the U.S. Food Trucks Services Market?
[A]: The U.S. food truck services market is driven by a variety of factors. These include the growing demand for convenient and quick-service food, the availability of a wide variety of food truck offerings, the rise of food truck festivals and events, the increasing number of food trucks to meet the demand for on-the-go food options, and the increasing popularity of mobile ordering apps.

[Q]: What is the Market Potential for U.S. Food Trucks Services?
[A]: The U.S. food truck services market is expected to reach $4.8 billion by 2023, registering a CAGR of 7.7% during the forecast period. Increasing demand for convenience and quick-service food, growing popularity of food truck festivals and events, and rising mobile ordering apps are some of the major factors driving the growth of the U.S. food truck services market.

[Q]: What are the Opportunities and Challenges Faced by Food Trucks?
[A]: Opportunities for food trucks include the increasing demand for convenience and quick-service food, the availability of a wide variety of food truck offerings, the rise of food truck festivals and events, and the increasing number of food trucks to meet the demand for on-the-go food options. Challenges faced by food trucks include high initial expenses, limited storage space, and fierce competition from traditional restaurants and other food truck vendors.

[Q]: Who are the Key Players in the U.S. Food Trucks Services Market?
[A]: Some of the key players in the U.S. food trucks services market include The Halal Guys, Cousins Maine Lobster, Kogi BBQ, Off The Grid, Roaming Hunger, and The Taco Truck.