The U.S. frozen food products market was valued at USD 86.8 billion in 2022 and is projected to expand at a CAGR of 5.2% from 2023 to 2030. The market growth is driven by the increasing number of working professionals, rising disposable income, availability of a wide variety of frozen food products, and the growing demand for convenience food.

The rising consumer preference for ready-to-cook and ready-to-eat frozen food products is one of the key factors driving the market growth. The availability of frozen food items such as meat, seafood, pizza, french fries, and snacks is further fueling the demand for frozen food products. Furthermore, the increasing demand for organic frozen food products is a major factor propelling the market growth. For instance, in December 2021, Amy’s Kitchen, a leading provider of organic and non-GMO frozen food products, launched a new range of frozen food products, including vegan burgers and pizzas.

The availability of frozen food products through convenience stores, supermarkets, hypermarkets, and online stores is expected to further drive the demand for frozen food products. Furthermore, the rising trend of subscription-based services, such as home delivery and subscription meal kits, is augmenting the market growth. For instance, in January 2021, HelloFresh, a leading meal-kit provider, launched a new line of frozen meal kits to cater to the growing demand for frozen food products.

The rising demand for plant-based frozen food products is also boosting the market growth. Companies are launching products that are high in protein, fiber, and vitamins to meet the nutritional needs of consumers. For instance, in October 2021, Oatly introduced a range of vegan frozen food products, including vegan ice cream, vegan frozen pizzas, and vegan burgers.

Moreover, the increasing demand for on-the-go frozen food products is also contributing to the growth of the market. The rising demand for frozen food products such as frozen fruits, frozen vegetables, frozen fish, and frozen meat is further propelling the market growth. Furthermore, the growing popularity of frozen food products among the younger generation is driving the market growth.

The frozen vegetable segment accounted for the largest share of the U.S. frozen food products market in 2020. Frozen vegetables are convenient, easy to store, and have longer shelf life than fresh vegetables. The availability of a wide variety of frozen vegetables, such as broccoli, peas, spinach, cauliflower, and carrots, is driving the growth of this segment. According to an article published by the USDA in April 2020, frozen vegetables are a healthy and convenient way to add vegetables to your meal.

The frozen meat segment is anticipated to register the highest CAGR of 6.0% over the forecast period. The rising popularity of frozen meat products such as beef, lamb, pork, and chicken among consumers is driving the growth of this segment. Furthermore, the convenience of frozen meat products, as they can be stored for a longer duration, is another major factor driving the growth of the segment. Additionally, the increasing demand for frozen meat products from foodservice establishments, due to the ease of usage, is also contributing to the growth of the segment.

The supermarkets and hypermarkets segment accounted for the highest market share of 45.2% in 2022. The growth of the segment is driven by the increasing number of hypermarkets and supermarkets in the U.S. and the convenience of buying frozen food products from these stores. These stores provide consumers with a wide variety of frozen food products and also offer discounts, which encourages consumers to buy from supermarkets and hypermarkets. Furthermore, supermarkets and hypermarkets provide convenience, as consumers can buy all their necessary food products from one place.

The online segment is anticipated to expand at the highest CAGR of 10.4% over the forecast period. The rising number of e-commerce websites, such as Amazon, Walmart, and Kroger, have made it easier for consumers to buy frozen food products online. Additionally, the convenience of delivery at any desired location, user-friendly websites, and discounts offered by these websites are some of the key factors driving the segment. Furthermore, the increasing use of smartphones and internet penetration in the U.S. is also contributing to the growth of the online segment.

The frozen food segment held the dominant revenue share of 73.2% in the year 2022 and is expected to remain dominant throughout the forecast period. The demand for frozen food is increasing due to the convenience it provides to consumers. The increasing number of working women and the growing demand for convenient food are the key factors driving the frozen food segment. In addition, the increasing availability of frozen food through online stores, convenience stores, and supermarkets is creating a positive outlook for the frozen food segment.

The chilled food segment is expected to register the highest CAGR of 8.5% during the forecast period. The increasing health consciousness among consumers is driving the demand for chilled food. The availability of fresh and ready-to-eat products in the chilled food segment is driving the demand for chilled food products. Furthermore, the increasing demand for convenient meals is also driving the demand for chilled food products.

The U.S. frozen food products market is expected to witness significant growth in the coming years. The growing demand for convenient and time-saving food products are expected to be the primary drivers of the market. Furthermore, rising health consciousness among consumers is expected to increase the demand for frozen food products.

The West region is expected to dominate the market and account for the largest revenue share of over 37.3% in 2022. Growing demand for frozen food products, such as pizza, burgers, and frozen snacks, is a major driver of the region’s growth. In addition, the presence of major players, such as Nestle and Kraft Heinz, in the region is expected to further drive the growth of the market.

The Midwest region is expected to witness the highest growth rate in the coming years. Increasing disposable income, coupled with the growing population, is expected to drive the demand for frozen food products in the region. Furthermore, the presence of several frozen food manufacturers in the region, such as Tyson Foods and Conagra Brands, is further expected to contribute to the growth of the market.

In this part of the frozen food products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your frozen food products. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main source of revenues for a frozen food products business comes from sales of frozen food products like frozen vegetables, fruits, meats, and frozen meals. Here you will find a list with a description of each of these items and other possible sources of profit such as online sales, sales at local stores, and catering services.

Projecting Expenses
In this section, all the regular expenses related to keeping the frozen food products business running will be described. The list of operating expenses includes costs related to packaging and shipping, wages, utilities, insurance policies, advertising, and others.

Some of the key companies operating in the U.S. frozen food market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In July 2022, ConAgra Foods Inc. launched a new line of frozen pizzas, featuring an array of unique toppings and flavors.

– In September 2022, Nestle USA launched a range of frozen meals, including pizzas, stir-fries, and burritos.

– In November 2022, Kellogg Co. launched a line of frozen breakfast sandwiches.

Some of the prominent players in the U.S. frozen food market include:

– ConAgra Foods Inc.
– Nestle USA
– Kellogg Co.
– Kraft Heinz Co.
– McCain Foods
– Pinnacle Foods Inc.
– Tyson Foods Inc.
– General Mills, Inc.
– Rich Products Corporation
– Unilever PLC

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global U.S. frozen food products market based on product type, distribution channel, and region:

1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)

– Ready Meals
– Vegetables
– Fruits
– Potatoes
– Meat & Poultry
– Seafood
– Others

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Supermarkets & Hypermarkets
– Convenience Stores
– Online
– Others

3. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the Key Benefits of Frozen Food Products?
[A]: Frozen food products offer a variety of benefits including convenience, cost-effectiveness, and a longer shelf life. These products are more durable than fresh food and require minimal preparation time. Additionally, they are often easy to store and transport, making them ideal for busy lifestyles. Furthermore, frozen foods often have a lower carbon footprint than fresh food, as they require less energy for production, transport, and storage.

[Q]: Who are the Key Players in the Frozen Food Products Market?
[A]: Major players in the frozen food products market include Nestle S.A., McCain Foods Limited, Conagra Brands Inc., Tyson Foods Inc., Kraft Heinz Company, General Mills Inc., Pinnacle Foods Inc., Kellogg Company, Unilever Plc, and Ajinomoto Co. Inc.

[Q]: What Are the Major Drivers for the Frozen Food Products Market?
[A]: The major factors driving the frozen food products market include the increasing demand for convenience food, increasing demand for healthy frozen food products, and the availability of diverse product varieties. In addition, the growing popularity of frozen food products among millennials, and busy lifestyles are driving the market growth.

[Q]: Which Region Offers the Largest Opportunity for Sales of Frozen Food Products?
[A]: North America is projected to be the most lucrative region for frozen food products market, with an estimated absolute dollar opportunity of $20 B (USD). This is attributed to the presence of a large number of frozen food producers, the availability of convenience food, and the presence of large retail networks in the region.