The global women’s jerseys, sweatshirts and pullovers market was valued at USD 52.3 billion in 2022 and is projected to expand at a CAGR of 5.9% from 2023 to 2030. There has been a growing trend in the adoption of stylish and fashionable apparel, driven by the emergence of streetwear fashion and the rise in the number of celebrity and fashion influencers. Female consumers are increasingly spending on stylish and fashionable apparel for social events, parties, and other occasions. Moreover, an increasing preference for comfortable and casual apparel is propelling the demand for jerseys, sweatshirts, and pullovers among women.

The growing trend of athleisure has also been driving the market growth. Brands are launching a range of fashionable apparel, such as leggings, hoodies, and sweatshirts, to meet the demand for comfortable, stylish, and fashionable clothing. Additionally, the rising demand for sustainable fashion is driving the demand for organic jerseys, sweatshirts, and pullovers. For instance, in January 2021, the US-based apparel company Patagonia launched a new collection of sustainable jerseys, sweatshirts, and pullovers made with recycled wool and organic cotton.

Furthermore, eco-friendly production processes and material innovations are gaining traction in the market. For instance, in May 2021, the US-based apparel company Adidas launched a new collection of sustainable jerseys, sweatshirts, and pullovers made with recycled materials, such as plastic bottles, ocean waste, and cotton scraps. Additionally, manufacturers are investing in technology innovations to develop new products with improved features. For instance, in June 2021, the US-based apparel company Nike launched a new collection of jerseys, sweatshirts, and pullovers with innovative features, such as wicking, temperature regulation, and odor-free features.

The increasing popularity of online platforms is driving the demand for jerseys, sweatshirts, and pullovers. The rising penetration of digital platforms has led to the growth of online apparel stores, thereby increasing the availability of these products. Furthermore, vendors are offering discounts and special offers on products to attract more customers. Additionally, the availability of a wide variety of products on online platforms is further driving the growth of the market. For instance, in April 2021, the US-based apparel company Gap launched a new collection of jerseys, sweatshirts, and pullovers on its online store.

Moreover, the increasing number of collaborations between fashion influencers and apparel companies is driving the demand for jerseys, sweatshirts, and pullovers. For instance, in August 2021, the US-based apparel company H&M collaborated with the fashion influencer Ariana Grande to launch a new collection of jerseys, sweatshirts, and pullovers. Additionally, the rising popularity of fast fashion is driving the demand for trendy and affordable apparel, which is further propelling the market growth.

The sweaters & cardigans segment accounted for the largest market share in 2020. The growing demand for cozy and comfortable clothing among women, especially during winter, is driving the demand for sweaters & cardigans across the globe. According to an article published by Business Insider, in October 2020, sweaters & cardigans have become an essential item of clothing for women during winter. Furthermore, the rising trend of athleisure and the growing demand for stylish, yet comfortable clothing is contributing to the growth of the market.

The jerseys segment is anticipated to expand at a CAGR of 5.3% over the forecast period. Growing demand for fashionable and comfortable clothing, along with the rising popularity of sports jerseys among women is driving the growth of the market. According to an article published by Refinery29, in April 2020, women’s sports jerseys are becoming increasingly popular among women. Additionally, rising disposable income and increasing spending on leisure clothing are other factors driving the market growth revenue.

The specialty stores segment dominated the market with a share of over 32.1% in 2022. The growth of the segment is majorly attributed to the inclination of customers towards the specialty stores for purchasing clothing items. The specialty stores provide a wide range of choices for customers to select the preferred product. Furthermore, customers prefer specialty stores for their personalized services. These stores offer a wide variety of products to attract customers and build brand loyalty.

The online segment is anticipated to expand at the highest CAGR of 11.9% over the forecast period. The online sales of women’s jerseys, sweatshirts, and pullovers have been increasing due to the convenience of online shopping. The online retail stores provide a wide range of products, discounts, and offers. Furthermore, online stores provide a detailed description of the product along with the product images, which helps customers to make the right purchasing decision. Additionally, the companies are also focusing on expanding their presence in the e-commerce sector to increase their customer base.

The sweatshirts segment is expected to hold the largest market share of 38.5% in the year 2022. The growing preference of women for fashionable and designer sweatshirts is driving the growth of the segment. For instance, in October 2020, the Indian fashion house, Koovs, launched its new range of sweatshirts for women in collaboration with the artist, André Saraiva. This collaboration has resulted in a surge in the demand for sweatshirts and has attracted more customers towards the brand. Furthermore, the increasing trend of athleisure wear among women is also accelerating the demand for sweatshirts.

The jersey segment is expected to expand at the highest CAGR of 10.7% over the forecast period. The rising popularity of jerseys with fashionable designs among women is driving the demand for the segment. For instance, in December 2020, Adidas launched a collection of women’s jerseys with sustainable materials such as recycled polyester and organic cotton. The company’s initiative is likely to increase the demand for jerseys over the forecast period. Furthermore, the increasing trend of wearing jerseys for casual events is also driving the segment’s growth.

The Asia Pacific region is estimated to witness the highest growth rate throughout the forecast period. The region is a major hub for manufacturing apparel, owing to its low labor costs and easy access to raw materials. Moreover, the presence of a large population and rising disposable incomes are expected to drive the growth of the market. For instance, in May 2021, Gildan Activewear Inc., a leading manufacturer of branded apparel, announced the expansion of its apparel manufacturing operations in Bangladesh, which is expected to boost the global demand for women’s jerseys, sweatshirts, and pullovers.

Europe is estimated to account for the second-largest share of the global market in 2022. The region is home to some of the leading players in the market, such as Adidas AG and Nike, Inc. These companies are focusing on the introduction of new products with innovative designs and attractive colours to attract more consumers. For instance, in April 2021, Adidas AG launched a new range of women’s jerseys, sweatshirts, and pullovers in the U.K. and Europe.

In this part of the Women’s Jerseys, Sweatshirts & Pullovers Products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The primary source of revenue for this business comes from the sale of Women’s Jerseys, Sweatshirts & Pullovers products. Other possible sources of income include the sale of accessories and promotional items, online sales, and wholesale orders.

Projecting Expenses
In this section, all the regular expenses related to keeping the Women’s Jerseys, Sweatshirts & Pullovers Products business running will be described. The list of operating expenses includes wages, rent, utilities, marketing and advertising, insurance policies, inventory costs, shipping costs, and other miscellaneous expenses.

Some of the key companies operating in the women’s jerseys, sweatshirts & pullovers market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In June 2022, H&M launched a line of women’s jerseys, sweatshirts, and pullovers.

– In August 2022, Gap Inc. launched a range of women’s pullovers in various colors.

– In October 2022, Nike Inc. launched the ‘Dri-FIT Women’s Sweatshirts’ collection.

Some of the prominent players in the women’s jerseys, sweatshirts & pullovers market include:

– H&M
– Gap Inc.
– Nike Inc.
– American Eagle Outfitters
– Abercrombie & Fitch
– Zara
– Puma SE
– adidas AG
– Lululemon Athletica
– Ralph Lauren Corporation

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global women’s jerseys, sweatshirts & pullovers market based on product type, distribution channel, material, and region:

1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)

– Jerseys
– Sweatshirts
– Pullovers

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Online
– Offline
– Others

3. Material Outlook (Revenue, USD Million, 2017 – 2030)

– Cotton
– Polyester
– Wool
– Others

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What Factors are Driving the Women’s Jerseys, Sweatshirts & Pullovers Market?
[A]: The women’s jerseys, sweatshirts & pullovers market is primarily driven by the increasing demand for athleisure apparel in the fashion industry. The growing consumer preference for comfortable and stylish apparel is driving the growth of the women’s jerseys, sweatshirts & pullovers market. Moreover, the increasing disposable income of consumers in developing countries has enabled them to purchase premium products, which is further driving the demand for these products.

[Q]: What is the Potential of Product Innovation?
[A]: Manufacturers are introducing innovative products with advanced features and designs to differentiate themselves from competitors. Product innovation is expected to play an important role in the women’s jerseys, sweatshirts & pullovers market. Companies are also focusing on introducing advanced fabrics and designs to provide consumers with better comfort, which is expected to drive the demand for women’s jerseys, sweatshirts & pullovers over the forecast period.

[Q]: Who are the Key Players in the Women’s Jerseys, Sweatshirts & Pullovers Market?
[A]: The key players in the women’s jerseys, sweatshirts & pullovers market include Adidas, Nike, Inc., Under Armour, Inc., The Gap, Inc., H&M, and New Balance Athletics, Inc.

[Q]: Which Region Offers the Largest Opportunity for Sales of Women’s Jerseys, Sweatshirts & Pullovers?
[A]: North America is expected to be the largest regional market for women’s jerseys, sweatshirts & pullovers in terms of value and volume. The increasing demand for fashionable and stylish apparel in the US and Canada is driving the growth of the market in this region.

[Q]: What are the Key Trends in the Women’s Jerseys, Sweatshirts & Pullovers Market?
[A]: The increasing demand for comfortable, stylish, and fashionable apparel is driving the demand for women’s jerseys, sweatshirts & pullovers. Manufacturers are introducing innovative products with advanced features and designs to differentiate themselves from competitors. Additionally, the increasing disposable income of consumers in developing countries has enabled them to purchase premium products, which is further driving the demand for these products.