The global women’s trousers products market was valued at USD 213 billion in 2021 and is projected to expand at a CAGR of 5.0% from 2022 to 2029. Women’s trousers products are increasingly becoming popular among women due to changing fashion trends and increasing awareness about dress codes. Women of all ages are increasingly opting for trousers as a comfortable and stylish option for wearing to their workplaces. The increasing demand for trousers is due to the fact that trousers provide a stylish look and are more comfortable than jeans or skirts. Furthermore, trousers are available in a wide variety of colors and styles, which is further propelling the demand for trousers products.

Moreover, the increasing number of women in the workforce is driving the demand for trousers. The traditional notion of women in the workplace being restricted to wearing skirts and dresses has changed significantly over the years, with more women opting for trousers. In addition, the rising demand for tailored trousers is another factor driving the market growth. Tailored trousers are available in a variety of cuts and designs, which is further expected to boost the market growth.

Furthermore, the demand for trousers is also increasing due to the growing popularity of athleisure wear. Increasingly, women are opting for comfortable clothing for their everyday activities and are opting for trousers as opposed to jeans or skirts. In addition, the increasing popularity of online shopping is also driving the market growth. Online shopping provides customers with a wide range of options and also offers discounts, which further encourages customers to purchase trousers online.

Furthermore, the increasing number of fashion campaigns featuring women in trousers is further propelling the demand. For instance, in April 2021, Gucci launched a campaign featuring women in trousers, which highlighted the fashion house’s commitment to gender equality and diversity. The campaign featured a diverse range of women, including models, athletes, and activists, wearing trousers. The campaign was widely appreciated and is expected to further boost the demand for trousers products.

The casual trousers segment is expected to register the highest CAGR of 9.4% during the forecast period. Increasing demand for casual trousers from young working-age women is expected to drive the market. According to an article published by the University of Michigan in January 2020, women are increasingly preferring to wear casual trousers in their workplace. Furthermore, the emergence of e-commerce and availability of various designs and fabrics have enabled women to have a wide range of options to choose from.

The denim trousers segment held the largest market share in 2020. Denim trousers are a popular choice among women due to their versatility. According to an article published by the BBC, in December 2019, around 60% of women love to wear denim trousers due to its durability and comfort. Furthermore, the increasing influence of western culture is another factor driving the demand for denim trousers among women. Companies are introducing new designs and styles in denim trousers to attract more customers.

The department stores segment emerged as the leading distribution channel in 2022 with a market share of over 28.5%. Department stores have become the primary choice of women to purchase trousers due to the availability of a wide variety of styles and brands, along with personal styling assistance. Additionally, these stores also provide discounts and promotional offers on trousers, which further boost the sales of trousers products through department stores.

The online segment is expected to register the highest CAGR of 15.7% during the forecast period. The growth of the segment is mainly attributed to the increasing internet penetration and rising preference for online shopping, especially among millennials. Additionally, the availability of various discounts, promotional offers, and convenience of online shopping have further boosted the sales of women’s trousers products through the online channel.

The formal trousers segment accounted for the largest revenue share of 51.4% in the year 2022. The growing trend of wearing formal trousers as office wear among professional women is driving the demand for the segment. Moreover, the rising awareness about the importance of formal attire in college, corporate, and other professional settings is propelling the adoption of formal trousers, leading to higher revenue generation. Furthermore, the increasing demand for formal trousers with a variety of patterns and designs is driving the segment.

The casual trousers segment is anticipated to expand at the highest CAGR of 8.2% over the forecast period. The increasing demand for athleisure and comfortable casual trousers among women is driving the segment. The growing trend of wearing casual trousers for everyday use and the availability of product in different styles, colors, and designs are some of the key factors driving the segment. Additionally, the increasing focus of manufacturing companies on providing comfort and affordability to customers is projected to drive the segment during the forecast period.

The Asia Pacific region is expected to dominate the market and account for the largest revenue share of over 34.8% in 2022. This is mainly attributed to the increasing demand for fashionable and stylish clothing in countries such as India, China, and Japan. In addition, the rise in disposable incomes, shift in consumer preferences towards more stylish yet comfortable clothing, and increasing consumer awareness about the latest fashion trends are some of the factors driving the regional market growth. In June 2021, Fabindia launched its new collection of trousers for women in India.

North America is anticipated to witness the second-fastest growth rate over the forecast period. Increasing consumer preference for comfortable and stylish clothing, along with the rise in demand for athleisure and smart casual wear in countries such as the US and Canada is expected to drive the regional market growth. In April 2022, Old Navy launched its new collection of trousers for women in the US. The collection includes a range of trousers made of comfortable and durable fabrics, such as polyester and cotton.

In this part of the Women’s Trousers Products business plan, we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for the Women’s Trousers Products business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions
The main source of revenues for the Women’s Trousers Products business comes from retail sales from physical stores, online sales, and wholesale sales. Here you will find a list with a description of each of them and other possible sources of profit such as sales through distributors and partnerships with other companies.

Projecting Expenses
In this section, all the regular expenses related to keeping the Women’s Trousers Products business running will be described. The list of operating expenses includes manufacturing costs, marketing and advertising expenses, payroll costs, rents and utilities, insurance policies, and other costs associated with selling the products.

Some of the key companies operating in the women’s trousers market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In June 2022, Levi Strauss & Co. launched a range of women’s trousers designed for comfort and mobility.

– In August 2022, Ralph Lauren Corporation launched a collection of women’s trousers designed to be stylish and comfortable.

– In October 2022, Gap Inc. launched a range of trousers designed for women featuring advanced fabric technology to provide superior comfort.

Some of the prominent players in the women’s trousers market include:

– Levi Strauss & Co.
– Gap Inc.
– H&M Hennes & Mauritz AB
– Inditex SA
– VF Corporation
– Ralph Lauren Corporation
– PVH Corp.
– Marks & Spencer Group plc
– Kering SA
– Hugo Boss AG

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global women’s trousers market based on product, distribution channel, type, and region:

1. Product Outlook (Revenue, USD Million, 2017 – 2030)

– Jeans
– Pants
– Leggings
– Tights
– Shorts

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Supermarkets & Hypermarkets
– Online
– Others

3. Type Outlook (Revenue, USD Million, 2017 – 2030)

– Mass
– Premium

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the Key Drivers of the Women’s Trousers Market?
[A]: The key drivers of the women’s trousers market include the increasing demand for comfortable and stylish trousers and the rising popularity of athleisure apparel. Additionally, the growing awareness about eco-friendly fashion and increased demand for sustainable fashion are expected to drive the market growth.

[Q]: What Regions Offer the Largest Opportunity for Sales of Women’s Trousers?
[A]: The Asia Pacific region is expected to witness the highest growth in the women’s trousers market, due to the increasing disposable incomes and the growing demand for fashionable clothes in countries such as China, India, and Japan. Additionally, the region has witnessed the emergence of many new players in the market, which is expected to further fuel the growth of the women’s trousers market.

[Q]: What are the Major Trends in the Women’s Trousers Market?
[A]: The major trends in the women’s trousers market include the rising trend of skinny fit jeans, the increasing preference for cropped trousers, and the growing popularity of wide-leg trousers. Additionally, the increasing demand for vegan and sustainable clothing is driving the growth of the market.

[Q]: Who are the Key Players in the Women’s Trousers Market?
[A]: Key players in the women’s trousers market include PVH Corp., Zara, Gap Inc., H&M, Uniqlo, Wacoal, and Inditex. Additionally, several small and medium-sized enterprises are also actively involved in the market.

[Q]: What are the Opportunities for New Entrants in the Women’s Trousers Market?
[A]: The women’s trousers market offers numerous opportunities for new entrants, due to the increasing demand for fashionable and comfortable trousers. Additionally, the growing awareness about eco-friendly fashion and the increasing demand for sustainable fashion are expected to create more opportunities for new entrants in the market.