The global yogurt powder products market was valued at USD 5.1 billion in 2022 and is expected to register a CAGR of 5.2% from 2023 to 2030. Yogurt powder is a form of processed dairy product prepared by spray drying yogurt. It is used as a substitute for yogurt in various food applications and is available in different flavors and varieties. The rising health awareness among consumers, along with the increasing demand for protein-rich food products, is propelling the demand for yogurt powder products worldwide.

The growing demand for clean-label ingredients in food products is one of the major factors contributing to the growth of the market. Yogurt powder is rich in proteins and is free from preservatives and additives, making it a popular choice among consumers. Furthermore, the increasing number of vending machines and convenience stores in the food & beverage industry is providing significant opportunities for market players to increase sales.

The growing demand for yogurt powder products for dietary supplements is also driving the growth of the market. Yogurt powder is an excellent source of protein, and it helps to improve muscle mass. It is also rich in calcium, vitamin B-12, and various other minerals, making it a popular choice among health-conscious consumers. Furthermore, the demand for yogurt powder products is increasing in the confectionery industry, due to its sweet flavor and texture.

The rising demand for healthy snacks is driving the demand for yogurt powder products. Yogurt powder can be used in various applications such as ice cream, frozen yogurt, and other snacks. Furthermore, the increasing demand for yogurt powder products for bakery & confectionery applications is boosting the market growth. Yogurt powder is used in various bakery & confectionery products such as cakes, pastries, and other desserts.

The increasing demand for ready-to-eat (RTE) products is supporting the growth of the market. Yogurt powder is used in various RTE products such as yogurt drinks, smoothies, and breakfast cereals. Furthermore, the growing demand for flavored yogurt powder products is fueling the growth of the market. Market players are introducing flavored yogurt powder products to meet the needs of consumers. For instance, in January 2021, Glanbia Nutritionals launched a new range of flavored yogurt powders, including strawberry, raspberry, and peach.

The plain yogurt segment led the market and accounted for a share of around 31.4% in 2022. Growing health consciousness among consumers, rising demand for probiotics, and increasing consumption of dairy-based products are some of the key factors driving the growth of the plain yogurt segment. According to an article published by the Institute of Food Science and Technology, in January 2020, yogurt powder is a versatile, convenient and cost-effective solution for the production of food products. Furthermore, the increasing trend of snacking is another factor driving the growth of the yogurt powder market.

The flavored yogurt segment is anticipated to expand at the fastest CAGR of 6.5% over the forecast period. Growing consumer preference for flavored yogurt products, increasing consumer demand for convenience food products, and the emergence of innovative flavors and products are some of the key factors driving the flavored yogurt market growth. According to an article published by the U.S. Highbush Blueberry Council, in November 2019, the flavored yogurt segment is expected to witness the highest growth in the coming years due to rising consumer demand for flavored yogurt products. In addition, the increasing trend of snacking is another factor driving the growth of the yogurt powder market.

The supermarkets and hypermarkets segment accounted for the major share of the yogurt powder products market in 2022. This is mainly due to the growing consumer preference for supermarkets and hypermarkets as primary sources of purchase. Supermarket and hypermarket stores offer a wide variety of products and customers can make immediate purchasing decisions. Moreover, supermarkets and hypermarkets allow customers to touch, feel, compare and choose their desired yogurt powder products.

The online segment is anticipated to expand at the highest CAGR of 15.7% over the forecast period. The online segment has been growing rapidly due to the increasing penetration of internet and mobile phones. This has also enabled companies to launch their own websites and mobile applications to increase their brand visibility. For instance, in July 2021, Yoplait launched an online store for its yogurt powder products. This store offers customers a wide selection of yogurt powder products with discounts and offers. In addition, customers can also avail expert advice and opinions on choosing the best products.

The conventional segment accounted for the largest revenue share of 65.5% in the year 2022. This is due to the huge consumer demand for traditional yogurt products. Moreover, the surging popularity of flavors and nutritional benefits associated with yogurt powder products is likely to drive the growth of this segment over the forecast period. Furthermore, the growing convenience-oriented lifestyle of consumer is likely to boost the demand for traditional yogurt powder.

The organic segment is anticipated to expand at the highest CAGR of 7.2% over the forecast period. The increasing consumer awareness regarding the benefits of organic products is likely to drive the segment growth. Moreover, the strict government regulations regarding the use of organic ingredients in food products are likely to propel the demand for organic yogurt powder products over the forecast period. Additionally, the rising demand for premium yogurt powder products is expected to fuel the growth of the segment.

Europe accounted for the largest share of the market in 2021 and is expected to hold its position over the forecast period. The presence of a large number of yogurt powder manufacturing companies in the region is a key factor driving the market growth. Moreover, the growing demand for yogurt powder from the food & beverage industry is further expected to contribute to the growth of the market in the region. For instance, in March 2021, Silvateam, a leading Italian producer of food ingredients, launched its yogurt powder product range.

Asia Pacific is expected to witness the fastest growth over the forecast period. Growing health consciousness and the rising demand for low-fat food ingredients are some of the key factors driving the growth of the market in the region. Moreover, the rising number of yogurt powder manufacturing companies, such as Nissin Foods and Hangzhou Wahaha, is further expected to fuel the market growth in the region.

In this part of the Yogurt Powder Products business plan we will provide a detailed breakdown of all income and expense categories of the business. These forecasts include cash flow projections and capital requirements for your yogurt powder products business. Usually, these projections are drafted for a 5-year period.

Revenue Assumptions

The main source of revenues for a yogurt powder products business comes from direct sales, distribution channels, and e-commerce. Here you will find a list with a description of each of them and other possible sources of profit such as sales of related products, discounts, and promotions.

Projecting Expenses

In this section, all the regular expenses related to keeping the yogurt powder products business running will be described. The list of operating expenses includes production and packaging costs, shipping and distribution costs, inventory costs, employee wages and benefits, advertising and marketing costs, rent and utility costs, and other miscellaneous expenses.

Some of the key companies operating in the yogurt powder market are increasingly focusing on product launches and expansion of the distribution channel to gain prominent visibility among consumers. Some of the initiatives are:

– In July 2022, Yakult Danone India Pvt. Ltd. launched a new range of yogurt powders with added health benefits.

– In August 2022, Nestlé launched a range of flavored yogurt powders with natural sweeteners.

– In October 2022, Kraft Heinz launched a range of yogurt powders with probiotics for improved digestion.

Some of the prominent players in the yogurt powder market include:

– Nestle SA
– Yakult Danone India Pvt. Ltd.
– Kraft Heinz
– Dannon
– General Mills Inc.
– Glanbia plc
– Yoplait
– Chobani LLC
– Grupo Lala, S.A.B. de C.V.
– Fonterra Co-operative Group

This report forecasts growth at global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2017 to 2030. For this study, Grand View Research has segmented the global yogurt powder products market based on product type, distribution channel, type, and region:

1. Product Type Outlook (Revenue, USD Million, 2017 – 2030)

– Plain
– Flavored
– Others

2. Distribution Channel Outlook (Revenue, USD Million, 2017 – 2030)

– Supermarkets & Hypermarkets
– Online
– Others

3. Type Outlook (Revenue, USD Million, 2017 – 2030)

– Regular
– Low-Fat

4. Regional Outlook (Revenue, USD Million, 2017 – 2030)

– North America
– Europe
– Asia Pacific
– Central & South America
– Middle East & Africa

[Q]: What are the Major Trends in the Yogurt Powder Products Market?
[A]: There is an increase in the demand for yogurt powder due to its convenience and health benefits. The demand for organic and natural yogurt powder is also increasing due to its health benefits. Many companies are introducing their own organic and natural yogurt powder products, which is expected to drive the market. Additionally, the rise in the number of health-conscious consumers and increased awareness of the health benefits of yogurt powder are key factors driving the growth of the market.

[Q]: Who are the Key Players in the Yogurt Powder Products Market?
[A]: Key players in the global yogurt powder products market include Nestle SA, Danone SA, Fonterra Co-operative Group, General Mills Inc., Kraft Heinz Co., Lactalis Group, Savencia Fromage & Dairy, The Whitewave Foods Co., and Yakult Honsha Co. Ltd.

[Q]: What are the Factors Restraining the Market Growth?
[A]: The high cost associated with organic and natural yogurt powder is a major factor restraining the growth of the global yogurt powder products market. Additionally, the lack of awareness about the health benefits of yogurt powder in developing countries is also restraining the growth of the market.

[Q]: What are the Growth Opportunities for the Yogurt Powder Products Market?
[A]: The increasing demand for yogurt powder due to its convenience and health benefits, along with the introduction of new flavors and packaging formats, are expected to provide growth opportunities for the market. Moreover, the emergence of innovative products such as flavored yogurt powder is expected to drive the market growth.

[Q]: Which Regions Offer the Largest Opportunity for Sales of Yogurt Powder Products?
[A]: Europe is expected to account for the largest market share and offer the largest opportunity for sales of yogurt powder products. This is due to the increasing demand for organic and natural yogurt powder products and increased awareness of the health benefits associated with them. Additionally, the presence of major players in the region is also driving the growth of the market.